Telugu Journalism

April 2, 2018 | Author: Ajinkya Gaikwad | Category: Newspapers, Journalism, Newspaper And Magazine, Religion And Belief, Languages


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Telugu JournalismThe general economic prosperity of the delta region afforded the establishment of schools and colleges, resulted in the spread of education and produced a western educated middle class. This was also coincided with the founding of various socio-religious organizations in the region like Veda Samaj, Deva Samaj, Hindu Sreyobhivardini Sabha and Arsha Mata Sabha (the influence of ongoing socio-religious reform movements in Bengal and Maharastra and the tours of these reformers to South India can be seen in this development). Madras centered Telugu press (originated in 1830s) began to shift to the delta region as the founders of these organizations (most of them were from western educated middle class, who were also founders of socio-religious organizations) attempted to spread the reformist ideas through the press. (Absence of these factors attests the very slow development of press in the dry zone). Thus there was a steady growth of journalism in the deltas from 1858 onwards. Telugu journalism began with mainly religious, cultural and literary journals. The first Telugu journal was Satyodaya (Dawn of Truth) published in Madras by the Christian Association of Bellary. The early Telugu journals were in Sanskritised, highbrow literary Telugu. Some of them like Tatvabodhini, were started by the Ved Samaj to counteract missionary propaganda. Tatwabodhini became immensely popular after it serialized the Rig Veda. Other journals of this era are Ravi, Shriyakshi, Dina Vartamani and Purusharda Pradayani. Rai Bahadur K. Veeresalingam Pantulu began the first modern journal in TeluguVivekavardhini- dedicated to social and language reform. Pantulu was a prominent social reformer who advocated ending of child marriage, casteism, prostitution. He also propagated rehabilitation of fallen women. Pantulu’s journals are credited with the development of popular Telugu prose. Pantulu also founded 3 journals for women- Sahitabodhini (Women’s Advocate), Haasyavardhini (Promoter of Laughter) and Satyavaadini (Advocate of Truth). Pantulu is considered to be the father of the Renaissance movement of Andhra. Rajamundry, Cocanada, Bezawada, Machilipatnam, Amalapuram, Narasapuram became centers of journalism. Another early paper was Andhrabhasha Sanjivani, edited by Venkataram Pantulu, another social and religious reformer. The first news weekly in Telugu was Andhra Prakasika, published from Madras by A.P. Parthasarati Naidu. It supported the Congress Party. Devagupta Seshachalrao started Deshabhimani- first as a fortnightly, then weekly, then biweekly and finally it became the first Telugu daily. With this, foundations for the social and political leadership of delta area and dominance of coastal Telugu were laid. By early twentieth century every caste tried to reform its group by spreading progressive and rational ideas through caste journals. In the process, several caste groups got consolidated across the regions. In the rise of consciousness of a separate Telugu identity and the demand for a separate Andhra State, Telugu press played a crucial role. Rising education brought about a new interest in modern Telugu literature and culture, which Telugus felt, was being suppressed by Tamilians. Therefore Andhra Brahmans and non-Brahmans together formed a sub-national movement to demand a separate State in which Andhra interests could be expressed.The infact important city news. . the earliest. Eenadu brings it to his doorstep. Awake. Eenadu was launched in Visakhapatnam and a new chapter in newspaper publishing and journalism was heralded in.. their views. arise. region. Eenadu was there. history is at your doorstep! On 10th August 1974. Eenadu was born out of an inherent need of Telugus for a newspaper in their own language . Early come. The first generation of immigrants are the pioneers in this field. One of the major centers of Telugu community literature is found in United States. His news. The heart and soul of Andhra Pradesh.. in the form of Journalism played an enormous role in the construction of identities on the basis of language.com) magazine and Vanguri Chitten Raju for publishing books and conducting annual short story and poem contest for promoting Telugu literature and journalism. local news.organization of people on caste lines was also a new phenomenon and print was one of the factors which made it is possible. early Eenadu Before the first rays of the sun kissed the night away. his needs are paramount in importance. it enjoys a circulation of 17. It was a moment etched forever in memory. Thus the print. religion. A newspaper which provided the latest news and best reflected their needs.best reflecting their nuances. early read. in an idiom best understood by him. The Common man. Eenadu History People's VOICE . Telugu newspaper readers in Visakhapatnam and the neighboring districts got the latest news. Two phases in language news publishing.145 copies (ABC Jan . Whether it is village news. it all began. More households in the state of Andhra Pradesh wake up to the Eenadu than any other news daily. for the Telugus. Today the newspaper of the telegus is Eenadu. their concerns.telugunaadi. Telugu and Telugus are dear to us Eenadu was conceived for Telugus. From the first day to now.June 2011) per day and is published simultaneously from 23 printing centers. Eenadu's uncommon focus The common man is Eenadu's hero. and caste..01.speaking with every SUNRISE Before Eenadu and after Eenadu. Making it one of the largest circulated newspaper in the country. for Telugus there are two distinct phases in their lives . Telugu Journalism Abroad The Telugu literature and journalism is also very popular outside India.. Two people that needs to be commented is Dr Jampala Chowdhary for publishing Telugu Naadi (www. And in spoken Telugu.before Eenadu and after Eenadu. it changes And what a change the complete distribution of a newspaper saw with Eenadu.. What's more. always an Eenadu number All it took was four years for Eenadu to become the No. Eenadu gave a new ray of hope and expectation to newspaper readers. views were given the importance they richly deserved. Such a landmark change was for the first time in the world. Coming home to Telangana Eenadu Karimnagar edition was launched in 1992. Hyderabad and Vijayawada. Eenadu from Visakhapatnam. 20th 1982. the signs of times pointed to Hyderabad. Everything Eeandu touches. it was Eenadu's pioneering strides to investigate and report that gave news wholesomeness and depth.all covered through 8.000 villages. No. Those who were ready to distribute even less than 10 copies were welcomed. Eenadu brought in a product innovation . In some places where buses don't reach. first with fresh news Rayalaseema Telugu readers never looked back after June. here was a newspaper that Telugus in Hyderabad could call their very own. And so it was that in 1975 on Dec. Eenadu entered Vijayawada.500 agents. With this step came another 'first' .. my newspaper Recognizing this latent need. my news. on the eventful day of May 1st.for every district its own newspaper.. First into Rayalaseema. Eenadu deployed its own vehicles. city newspapers in a multicolor tabloid form. their causes. Triumphantly into Hyderabad 16 months after the Vizag edition.1.a newspaper getting simultaneously published from three places. select regions outside the state . The secret to being on the top. events. 362 days a year! Vijayawada's call for Eenadu to be victorious As the river Krishna gently flowed by. My district. Thus were born 30 district. At last.For investigative journalism we said Naandi The very concept of 'investigative journalism' entered the vocabulary of the Telugu reader via Eenadu. On this momentous day. their language are Eenadu's inspiration and path to pre-eminence. First to introduce this concept. 17th. 1978. all the towns and cities of AP. To reach the remotest places.1 daily newspaper in Andhra Pradesh. Eenadu's Tirupati edition entered their lives with fresh news and in their spoken language. With this . The district's news. Their aspirations.. is Eenadu's love for Telugus and Telugu. any one who was motivated enough to give the Telugus a path breaking newspaper was enrolled as an agent. Eenadu does! 26. Course details. a separate section came into women's lives. stock markets. savings all were there in Eenadu's ' Business ' page. the yeoman effort of Eenadu with Pratibha has also been recognised by several educational institutions. model question papers. A special Sunday magazine.Fashion. regular columns on counseling are what the Pratibha readers get. Filling in the role of an information provider and guide. Classifieds in every district. Eenadu Aadivaram was a 32 page magazine with 16 colour pages. readers in most districts got their very own classifieds column. Farmer is the King . Discussions. Common man takes stock ! Common man got a share of his choice. pouring their woes out to 'Dear Vasundhara.. Uncommon and unusual people. Without waiting or needing to depend on the newspaper to come from Hyderabad city. for the first time in India there was a supplement dedicated to women. advice from the casual to serious matters .. events. An 'Eenadu feature' that benefited them like never before. With Vasundhara. earnest and interesting. With a goal to mirror their world. Vasundhara gives. specially created for the Telugu readers. stories. essays.Karimnagar and the surrounding districts got the latest news. titbits. every day for students From 1989 January. classifieds no longer remained confined to major cities. entertaining and informative. A tribute to womanhood In september 1992. Shares. students have been meeting their needs with the unique Pratibha. In fact.. And of course all the tips. Pratibha. Pratibha gives information on education. The excitement of getting a tip from the 'Nazrana' column. And a desire to be their best friend by being informative. A unique product innovation. Vasundhara. Firmly rooted in the woman's world. economy. Today Vasundhara is virtually the heartbeat of the Telugu woman. anecdotes were also Aadivaram's forte. details. For the first time here was a language daily which provided the stock-listing.' or moving up the fashion orbit with 'Fashion . Wholesome. Sunday is Eenadu day ! Sundays got transformed and a stir was created with the never before Eenadu Aadivaram. And the icing was of course Aadivaram becoming a springboard for story writers. a class creation With Eenadu.' all are Vasundhara's unique offerings. courtesy the 'Business' page of Eenadu. educationalists and more. Vasundhara lends a fresh touch to issues related to them. careers with all their twists & turns and the efforts that are required to make it big in life. A cover story for the weekend.What a woman wants. articles and views that best reflected Telugu tastes. pros and cons to stay in business.. The recognition of this truth is Eenadu's ' Raithay Raju. a big benefit for small businesses When small businesses cannot afford big budgets in creating advertising.' Launched in 1985. new opportunities.000 3. political highlight..P.00. As the winner. and subsequently releases the same. For Eenadu. Empowering the art of cartooning with ' Eenadu touch '. Bangalore and every state capital.1978 August 1979 November 1982 28.39. Chennai.00. guide them and make their rupee work harder.00. We'll tickle your ribs and your mind ! Ask any Eenadu reader and rest assured the day's cartoon will be a topic of discussion. it has evolved into a bridge to the farmer and his world.modern. Eenadu has stringers in every city. Kolkata.000 4. A value addition and an ' Eenadu extra '.000 6.11. by Eenadu * Over 90% of the circulation is catered to by Eenadu's own modes of transport * Eenadu is available in 8. it is to Eenadu's credit that there are news bureaus of Eenadu in New Delhi. A total of over 1800 news contributors and 300 journalists keep the news ticking. August. Here.7. thought and smile.00.1983 1. A path for him to harvest happiness. Apart from reporters in major cities.000 2.1996 18.2002 ABC Jan-June 2004 .00. social highlight .000 5.8. the cartoons in Eenadu give the day's moment. there. Mumbai. RETA is a pioneering Eenadu effort to grow the potential of small businesses. crop-related advice. It's no surprise that many readers don't feel complete without Eenadu's daily dose of cartoons! RETA.5. contemporary counsel was just a newspaper away with Eenadu. expert opinions .00. Help them.7.00.1994 1. the RETA (Retail Advertising) service conceptualizes and designs the advertising. Some golden letter days 1. everywhere Eenadu's news network is vast and has the unique feature of having reporters in every state of India.' Scientific practices.00.1998 1. Eenadu is there.500 shops * 90% of Eenadu readers have an Eenadu printing facility within 100 kms of their reach. Farmer's issues were given prominence for the first time ever with the pioneering 'Raithay Raju. town and mandal of A.000 7.000 10.all to the common man's delight.12.276 1.000 9.. 11. uncovering the truths. In Andhra Pradesh history.16.359 Eenadu's journey Our editions Visakhapatnam Hyderabad Vijayawada Tirupati Ananthapur Karimnagar Rajahmundry Suryapet Guntur Nellore Srikakulam Kurnool Our features Main Edition Business Page Pellipandiri Vasundhara Cinema ABC Jan-June 2006 ABC Jan-June 2009 ABC Jan-June 2010 Tadepalligudem Warangal Cuddapah Mahaboobnagar Nizambad Khammam Ongole Chennai Mumbai Bangalore Delhi 7 new features Chaduvu Sukhibhava Champion e-nadu Siri Ee Tharam Hai Bujji The voice of democracy speaks loud with Eenadu Mini Edition Pratibha Computer ChipChat Real Estate Classified When the times demanded and democracy lay in shambles.386 13. Eenadu took upon itself to catalyze the movement. A helping hand to the cyclone-hit . Eenadu sounded the clarion call for restoration of order and democracy. '1984' in Eenadu's journey is more than just a hallmark. explaining the impact. when Governments in Andhra Pradesh were frequently changed or sabotaged by machinations of the powers that be in Delhi. Drunkenness destroys Realising alcoholism and drunkenness ruins lives and the very social fabric.08. It is a remainder that when a common man decides. Eenadu toiled effortlessly till democracy shined bright again. Eenadu committed itself to the cause of prohibition.883 15. this perhaps became a moment of Telugu awakening and pride.07. Supporting the rural women who were fighting for the imposition of prohibition. Highlighting the issues. even the most powerful have to give in. Eenadu's efforts helped construct over 70 houses. to conserve water. or for that matter when Orissa was devastated by a super cyclone in 1999.P. In Orissa too. It is also a platform where good work and good talent is recognised and individuals are rewarded. Recognising the seriousness and urgency of this issue..' a solid Eenadu movement We need to conserve water. Everyone who writes for Eenadu always wants to be in the column . these Surya Bhavanams today provide social succour and help educating the needy. Apart from well organised reviews. It is Eenadu's cherished desire to create a motivated citizen. How to report.' A special page that is giving the clarion call to Telugus. Quality? You can take our word for it When it comes to quality. A division whose responsibility is to monitor quality on a daily and ongoing basis. Rebuilding Khavda.a monthly dedicated to the improvement of quality standards. for whom water is more than just precious. the last village on the Indo-Pak border. Serving the dual purpose of cyclone shelters and school buildings. Working through the Sri Swami Narayan Samstha. truth and relevance When aspirants want lessons in cultural relevance. or how to put a finger on the pulse of the reader. Today the urge to conserve water has been kindled in every Telugu's heart. Samiksha is circulated to the editorial staff with a through introspection of the successes and failures in the news reporting and features. A. We need an awakening. Eenadu has committed itself to evolve rain harvesting into a 'movement. life's best luxury. reaching out Eenadu helped in rekindling lives in Khavda. or for that matter cultivate a style endeared by the common man. and when the Gujarat earthquake brought to halt the human pulse. the pioneering efforts of the Quality Cell find expressions in Samiksha . in 1996.' And so was created 'Sujalam Suphalam. and an 'aware' individual. We need to make rain harvesting a habit. A school of journalism. and when the cyclone put an end to many a life in A. Students of the Eenadu Journalism School are in step with changing trends. And harvesting it is a way of life. where hope shines Eenadu's efforts have fructified into extensive housing with the help of Ramakrishna Mission in Palakayaippa Village in Diviseema. 'Let's conserve water. in 1977. what to analyse. 60 uryabhavanams rose to help in 1996.P. their choice is inevitably the Eenadu Journalism School. Eenadu is striving to bring back hope and a smile on many a face that has been affected by the Gujarat earthquake.Mecchina Seershikulu (liked features) and not in the Mecchani Seershikulu (disliked features)! Quality Cell and Samiksha help Eenadu to become . Eenadu has very high standards of commitment and responsibility. Eenadu contributed its mite. Suryabhavanams.When floods devastated Diviseema. spontaneous feedback. how to arrive at a view-point are all part of smiksha. This is best illustrated through our Quality Cell. .. Other successful Telugu publications include Sitara.. Eenadu's love for Telugus and Telugu is eternal. a magazine for farmers. magazines for women and family besides Annadata. EENADU Our today is to always be the heartbeat of the Telugu world. a film weekly. And the Eenadu story goes on. Our tomorrow is what our readers want. Chatura and Vipula. .the byword for the highest standard of editorial...
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