Social MediaCalendar by Overview 2018 New year, new you! Everyone is making New Year’s resolutions, so July is the most popular month for summer travel. Be aware that it’s a perfect time to put a solution in front of your social media customers will be out of the office a lot this month and that your Jan audiences. Jul audience could be less engaged. Share the love this month by offering promotions or creating 91% of American adults like receiving promo emails from companies Valentine’s Day themed content, and don’t forget about Super Bowl they do business with. Ramp up your email campaigns as we move Feb Sunday on the 4th of February! Aug into fall. March is the worst month for productivity. Think of ways to keep your 40% of consumers start holiday shopping before Halloween! audience, and your team, engaged this month. September is your time to start preparing for the holiday season. Mar Sep April Fools’ Day can bring your brand a lot of buzz if you do it 179 million Americans celebrated Halloween in 2017. Start putting right. Stay lighthearted, on-brand and create a ‘fool’ that is highly your Halloween campaigns into play! Apr shareable. Oct April showers bring May flowers, right? Apply this to your social Thanksgiving and No Shave November are upon us! Host a Movember media presence and focus on the sight of summer on the horizon! contest on social media and/or plan how you can craft insightful May Nov Thanksgiving related content. Summer is here and change is in the air. June signals the end of the Christmas buzz is in full force and businesses are in frenzy mode. school year, graduations and an on-set of warm weather. Your Don’t let 2018 end without helping your audience to develop goals Jun summer campaigns should be in full swing! Dec and positive change for the year ahead. TREND KEY National Holidays Food Related Random Special Occasions January 2018 MON TUE WED THU FRI SAT SUN TRENDING EVENTS 1 New Years Day 1 2 3 4 5 6 7 #HappyNewYear #2018 4 National Spaghetti Day #NationalSpaghettiDay 8 Clean Off Your Desk Day #CleanOffYourDeskDay National Milk Day 8 9 10 11 12 13 14 11 #NationalMilkDay 15 Martin Luther King, Jr. Day (US) #MLKDay 16 International Spicy Food Day #SpicyFoodDay I 15 16 17 18 19 20 21 19 National Popcorn Day HAVE #NationalPopcornDay A DREAM! 21 National Hug Day #NationalHugDay National Compliment Day 24 #NationalComplimentDay 22 23 24 25 26 27 28 26 National Fun at Work Day #HaveFunAtWorkDay 29 30 31 1 2 3 4 December 2017 February 2018 1 2 3 1 2 3 4 4 5 6 7 8 9 10 5 6 7 8 9 10 11 11 12 13 14 15 16 17 12 13 14 15 16 17 18 18 19 20 21 22 23 24 19 20 21 22 23 24 25 25 26 27 28 29 30 31 26 27 28 February 2018 MON TUE WED THU FRI SAT SUN TRENDING EVENTS 2 Groundhog Day 29 30 31 1 2 3 4 #GroundhogDay 4 Super Bowl LII #SuperBowlSunday #SuperBowlLII 5 World Nutella Day #WorldNutellaDay National Pizza Day 5 6 7 8 9 10 11 9 #NationalPizzaDay 13 Pancake Day #PancakeDay 14 Valentine’s Day #ValentinesDay 12 13 14 15 16 17 18 16 Chinese New Year #ChineseNewYear 17 Random Acts of Kindness Day #RandomActsOfKindnessDay 19 Presidents’ Day (US) #PresidentsDay 19 20 21 22 23 24 25 23 National Toast Day #NationalToastDay 26 27 28 1 2 3 4 January 2018 March 2018 1 2 3 4 5 6 7 1 2 3 4 8 9 10 11 12 13 14 5 6 7 8 9 10 11 15 16 17 18 19 20 21 12 13 14 15 16 17 18 22 23 24 25 26 27 28 19 20 21 22 23 24 25 29 30 31 26 27 28 29 30 31 March 2018 MON TUE WED THU FRI SAT SUN TRENDING EVENTS 2 Employee Appreciation Day 29 30 31 1 2 3 4 #EmployeeAppreciationDay 4 National Grammar Day #NationalGrammarDay 8 International Women’s Day #InternationalWomensDay Mother’s Day (UK) 5 6 7 8 9 10 11 11 #HappyMothersDay 14 Pi Day #PiDay 17 St. Patrick’s Day #StPatricksDay #StPaddysDay 12 13 14 15 16 17 18 22 National Water Day #NationalWaterDay 30 Good Friday #GoodFriday 19 20 21 22 23 24 25 26 27 28 29 30 31 1 February 2018 April 2018 1 2 3 4 1 5 6 7 8 9 10 11 2 3 4 5 6 7 8 12 13 14 15 16 17 18 9 10 11 12 13 14 15 19 20 21 22 23 24 25 16 17 18 19 20 21 22 26 27 28 23 24 25 26 27 28 29 30 April 2018 MON TUE WED THU FRI SAT SUN TRENDING EVENTS 2 Easter / April Fools’ Day 26 27 28 29 30 31 1 #HappyEaster / #AprilFoolsDay #AprilFools 2 Easter Monday (UK) #EasterMonday 7 National Beer Day #NationalBeerDay National Pet Day 2 3 4 5 6 7 8 11 #NationalPetDay 13 Friday the 13th #FridayThe13th 16 Wear Your Pajamas to Work Day #WearYourPajamasToWorkDay 9 10 11 12 13 14 15 17 Tax Day (US) #TaxDay 19 National High Five Day #NationalHighFiveDay #High5Challenge 22 Earth Day #EarthDay 16 17 18 19 20 21 22 25 Denim Day #DenimDay 23 24 25 26 27 28 29 March 2018 May 2018 1 2 3 4 1 2 3 4 5 6 5 6 7 8 9 10 11 7 8 9 10 11 12 13 12 13 14 15 16 17 18 14 15 16 17 18 19 20 30 1 2 3 4 5 6 19 20 21 22 23 24 25 21 22 23 24 25 26 27 26 27 28 29 30 31 28 29 30 31 May 2018 MON TUE WED THU FRI SAT SUN TRENDING EVENTS 4 Star Wars Day 30 1 2 3 4 5 6 #MayThe4thBeWithYou 5 Cinco de Mayo (US/Mexico) #CincoDeMayo 7 Early May Bank Holiday (UK) #MayDay Mother’s Day (US/Canada) 7 8 9 10 11 12 13 13 #HappyMothersDay 15 National Chocolate Chip Day #ChocolateChipDay 18 National Bike to Work Day #BikeToWorkDay 14 15 16 17 18 19 20 21 National Memo Day #MemoDay 23 World Turtle Day #WorldTurtleDay 28 Memorial Day (US) / Late May Bank Holiday (UK) #MemorialDay / #BankHoliday 21 22 23 24 25 26 27 28 29 30 31 1 2 3 April 2018 June 2018 1 1 2 3 2 3 4 5 6 7 8 4 5 6 7 8 9 10 9 10 11 12 13 14 15 11 12 13 14 15 16 17 16 17 18 19 20 21 22 18 19 20 21 22 23 24 23 24 25 26 27 28 29 25 26 27 28 29 30 30 June 2018 MON TUE WED THU FRI SAT SUN TRENDING EVENTS 1 National Doughnut Day 28 29 30 31 1 2 3 #NationalDonutDay or #NationalDoughnutDay 4 National Cheese Day #NationalCheeseDay 6 National Running Day #NationalRunningDay National Best Friends Day 4 5 6 7 8 9 10 8 #BestFriendsDay 14 World Blood Donor Day #GiveBlood 17 Father’s Day #HappyFathersDay 11 12 13 14 15 16 17 18 International Picnic Day #PicnicDay 21 National Selfie Day #NationalSelfieDay 23 National Pink Day #NationalPinkDay 18 19 20 21 22 23 24 25 26 27 28 29 30 1 May 2018 July 2018 1 2 3 4 5 6 1 7 8 9 10 11 12 13 2 3 4 5 6 7 8 14 15 16 17 18 19 20 9 10 11 12 13 14 15 21 22 23 24 25 26 27 16 17 18 19 20 21 22 28 29 30 31 23 24 25 26 27 28 29 30 31 July 2018 MON TUE WED THU FRI SAT SUN TRENDING EVENTS 1 Canada Day 25 26 27 28 29 30 1 #CanadaDay 4 Independence Day (US) #4thofJuly #Happy4th 6 National Fried Chicken Day #NationalFriedChickenDay Friday the 13th 2 3 4 5 6 7 8 13 #FridayThe13th 15 National Ice-cream Day #NationalIceCreamDay 17 World Emoji Day #WorldEmojiDay 9 10 11 12 13 14 15 20 Fortune Cookie Day #FortuneCookieDay 23 National Hot Dog Day #HotDogDay 31 National Avocado Day #NationalAvocadoDay 16 17 18 19 20 21 22 23 24 25 26 27 28 29 June 2018 August 2018 1 2 3 1 2 3 4 5 4 5 6 7 8 9 10 6 7 8 9 10 11 12 11 12 13 14 15 16 17 13 14 15 16 17 18 19 30 31 1 2 3 4 5 18 19 20 21 22 23 24 20 21 22 23 24 25 26 25 26 27 28 29 30 27 28 29 30 31 August 2018 MON TUE WED THU FRI SAT SUN TRENDING EVENTS 1 National Girlfriend Day 30 31 1 2 3 4 5 #NationalGirlfriendDay 3 International Beer Day #InternationalBeerDay 8 International Cat Day #CatDay National S’mores Day 6 7 8 9 10 11 12 10 #NationalSmoresDay 13 Left-Handers Day #LeftHandersDay 15 National Relaxation Day #RelaxationDay 13 14 15 16 17 18 19 19 World Photo Day #WorldPhotoDay 24 National Waffle Day #NationalWaffleDay 26 National Dog Day #NationalDogDay 20 21 22 23 24 25 26 27 Summer Bank Holiday (UK) #BankHoliday 27 28 29 30 31 1 2 July 2018 September 2018 1 1 2 2 3 4 5 6 7 8 3 4 5 6 7 8 9 9 10 11 12 13 14 15 10 11 12 13 14 15 16 16 17 18 19 20 21 22 17 18 19 20 21 22 23 23 24 25 26 27 28 29 24 25 26 27 28 29 30 30 31 September 2018 MON TUE WED THU FRI SAT SUN TRENDING EVENTS 1 International Bacon Day 27 28 29 30 31 1 2 #BaconDay 3 Labor Day (US) #LaborDay #LaborDayWeekend 5 International Day of Charity #DayOfCharity Grandparents’ Day 3 4 5 6 7 8 9 9 #NationalGrandparentsDay 11 Remembering 9/11 #NeverForget #September11 13 International Programmers’ Day #ProgrammersDay 10 11 12 13 14 15 16 18 National Respect Day #RespectDay 21 International Day of Peace #PeaceDay #InternationalPeaceDay 27 World Tourism Day #WorldTourismDay 17 18 19 20 21 22 23 29 National Coffee Day #CoffeeDay 24 25 26 27 28 29 30 August 2018 October 2018 1 2 3 4 5 1 2 3 4 5 6 7 6 7 8 9 10 11 12 8 9 10 11 12 13 14 13 14 15 16 17 18 19 15 16 17 18 19 20 21 20 21 22 23 24 25 26 22 23 24 25 26 27 28 27 28 29 30 31 29 30 31 October 2018 MON TUE WED THU FRI SAT SUN TRENDING EVENTS 1 National Pumpkin Spice Day 1 2 3 4 5 6 7 #PumpkinSpiceDay 3 National Boyfriend Day #NationalBoyfriendDay 4 National Taco Day #NationalTacoDay #TacoDay World Smile Day 8 9 10 11 12 13 14 5 #WorldSmileDay 8 Columbus Day (US) #ColumbusDay 8 Thanksgiving Day (Canada) #CanadianThanksgiving 15 16 17 18 19 20 21 16 Boss’s Day #BossDay 28 National Chocolate Day #NationalChocolateDay 31 Halloween #Halloween #HappyHalloween 22 23 24 25 26 27 28 29 30 31 1 2 3 4 September 2018 November 2018 1 2 1 2 3 4 3 4 5 6 7 8 9 5 6 7 8 9 10 11 10 11 12 13 14 15 16 12 13 14 15 16 17 18 17 18 19 20 21 22 23 19 20 21 22 23 24 25 24 25 26 27 28 29 30 26 27 28 29 30 November 2018 MON TUE WED THU FRI SAT SUN TRENDING EVENTS 2 Day of the Dead (October 31 - November 02) 29 30 31 1 2 3 4 #DiaDeLosMuertos #DayoftheDead 5 Guy Fawkes (UK) #BonfireNight 11 Veterans Day (US) #VeteransDay Remembrance Day (Canada) 5 6 7 8 9 10 11 12 #RemembranceDay 16 National Fast Food Day #FastFoodDay 19 International Mens’ Day #MensDay 12 13 14 15 16 17 18 21 World Television Day #WorldTVDay 22 Thanksgiving (US) #HappyThanksgiving 23 Black Friday (US) #BlackFriday 19 20 21 22 23 24 25 24 Small Business Saturday (US) #SmallBusinessSaturday 26 Cyber Monday (US) #CyberMonday Giving Tuesday (US) 27 #GivingTuesday 26 27 28 29 30 1 2 October 2018 December 2018 1 2 3 4 5 6 7 1 2 8 9 10 11 12 13 14 3 4 5 6 7 8 9 15 16 17 18 19 20 21 10 11 12 13 14 15 16 22 23 24 25 26 27 28 17 18 19 20 21 22 23 29 30 31 24 25 26 27 28 29 30 31 December 2018 MON TUE WED THU FRI SAT SUN TRENDING EVENTS 10 Human Rights Day 26 27 28 29 30 1 2 #HumanRightsDay 13 National Cocoa Day #NationalCocoaDay 21 First Day of Winter #FirstDayofWinter Christmas Eve 3 4 5 6 7 8 9 24 #ChristmasEve 25 Christmas Day #MerryChristmas 26 Boxing Day (UK/Canada) #BoxingDay 10 11 12 13 14 15 16 31 New Years Eve #NYE #NewYearsEve 17 18 19 20 21 22 23 24 25 26 27 28 29 30 November 2018 January 2019 1 2 3 4 1 2 3 4 5 6 5 6 7 8 9 10 11 7 8 9 10 11 12 13 12 13 14 15 16 17 18 14 15 16 17 18 19 20 31 1 2 3 4 5 6 19 20 21 22 23 24 25 21 22 23 24 25 26 27 26 27 28 29 30 28 29 30 31 Icons made by Roundicons, Freepik & Smashicon from Flaticon is licensed by Creative Commons BY 3.0 3rd Floor, 311 Ballards Ln London, UK - 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