INTERNSHIP REPORTOn SHAREKHAN LTD Submitted in partial fulfillment of the requirement for the award of degree of Bachelor of Business Management of Christ University, Bangalore-560029 By Mr. WANRAPBOR KHARKONGOR (0911638) Under the Guidance Of Mr. John Paul Raj Department of Management Studies Christ University, Bangalore-560029 2011-2012 Certificate Certificate from the guide Declaration Acknowledgement . I CHAPTER-1 Introduction: PARTICULARS PAG E NO.Table of contents SL. NO. 2 Introduction to The Company II - Nature of Business carried Vision & Mission Market share Awards & Achievements Product range - CHAPTER-2 Data Collection III CHAPTER-3 Analysis of company i) (i) SWOT Analysis of Sharekhan Ltd ii ) (ii) Interpretation through ratios IV CHAPTER-4 Learning in the company .1.1 Introduction to The Industry 1.Weekly reports CONCLUSION BIBLIOGRAPHY ANNEXURE CHAPTER 1: . INTRODUCTION . mutual funds have always fascinated me and have topped the list of my subjects of interest. The time we were informed about our SIP. a firm with decades of experience in the field of exchanges proved out to be the one. Sharekhan ltd. INTRODUCTION TO THE INDUSTRY • What is stock market? A stock market or equity market is a public (a loose network of economic transactions. not a physical facility or discrete) entity for the trading of company stock (shares) . IPO’s.INTRODUCTION: Topics such as Stocks. As I had to learn about them all so only brokerage firm could fulfil all requirements. commodities. at that moment itself I had decided that I would like to intern in a company that would be help me gain immense knowledge over these topics. The size of the world stock market was estimated at about $36. You hear about it any time it reaches a new high or a new low. bonds. a stock exchange is an organized marketplace for securities (like stocks. 11 times the size of the entire world economy. where they would easily assemble and transact business. But what really are stock exchanges? Known also as News on the stock market appears in different media every day. In 1887. notes and bills of exchange.6 trillion at the start of October 2008. options) featured by the centralization of supply and demand for the transaction of orders by member brokers. Stocks of public limited companies are bought and sold at a stock exchange. During the middle Ages. popularly known as DALAL STREET. they formally established in Bombay. found a place in a street. stocks and stock markets are important. This street is nowadays. for institutional and individual investors. and you also hear about it daily in statements like 'The BSE Sensitive Index rose 5% today'. these are securities listed on a stock exchange as well as those only traded privately. In 1895. The stock market . Obviously. it acquired a premise in the same street and finally was inaugurated in 1899 with the name Bombay Stock Exchange (BSE). The exchange makes buying and selling easy. the brokers who thrived out of this war in 1874. and were known as “Native Shares and Stock Brokers Association”. India's premier stock exchange Bombay Stock Exchange (BSE) can also trace back its origin to as far as 125 years when it started as a voluntary non-profit making association. The need for stock exchanges developed out of early trading activities in agricultural and other commodities. traders found it easier to use credit that required supporting documentation of drafts. The total world derivatives market has been estimated at about $791 trillion face or nominal value. About the Indian stock market In India there are 23 stock exchanges of which the major ones are: • • Bombay stock exchange(BSE) National Stock Exchange(NSE) BSE:- At the end of the American civil war.and derivatives at an agreed price. . Pune. Vadodara. was established in April 1993. all insurance corporations. . Ludhiana. Indore and Meerut. Rajkot. promoted by leading financial institutions.India's other major stock exchange National Stock Exchange (NSE). Calcutta. The NSE was incorporated in 1992 by industrial development bank of India. Jaipur.With the liberalization of Indian economy it was found necessary to lift the Indian stock markets on par with the international standards. Coimbatore. NSE: . several stock exchanges have been established in the major cities of India. Chennai. Patna. Bhubhaneswar. industrial finance corporation of India. Delhi. NSE and OTC). There are now 23 recognised stock exchanges — Mumbai (BSE. Kanpur. Ahmedabad. Bangalore. selected commercial banks and others. Kochi. Guwahati. Over the years. Hyderabad. Mangalore. industrial credit and Investment Corporation of India. 1994 and within one year became the largest exchange in India. The NSE network has been designed to provide equal access to investors from anywhere in India and to be responsive to their needs.1 billion in 2005.NSE is India’s leading stock exchange covering more than 160 cities and towns across the country. in terms of volumes transacted. No. which is going through a wonderful phase with high growth rate.569. On its recognition as a stock exchange under the Securities Contract Act. a turnover of Rs 1.7 billion by the year 2015. and operations in derivative segment started in June 2000. which increased to US$ 1492. The Indian retail brokerage market.556 crores in the equity segment. It is further expected to reach US$ 6535.NSE started trading in the capital market segment on November3. During the year 2005-06 NSE reported.1 billion in the year 2004. NSE started operations in the Wholesale Debt Market (WDM) segment in June 1994. Capital market (equities) segment commenced operations in November 1994. It provides the modern fully computerized trading system designed to offer investors across the country a safe and easy way to invest to liquidate investment and securities. 1956 in April 1993. List of Top 10 Brokerage Firms in India Top ten best stock brokers list of India Sr. Name of Stock Broker 1 Sharekhan 2 Karvy 3 ICICI Direct . The total trading volume of the Indian brokerage companies stood at US$ 1239. Investors in many areas of country did not have the same access and opportunity to trade so there arise the need for setting up the national stock exchange. depository services.SMorakhia. It is a member of the stock exchange.Shreyas. While the institutional broking division caters to the largest domestic and foreign institutional investors. It is a depository participant of the NSDL and CDSL.SMorakhia and Mr.S Kantilal Ishwarlal Investors Services Pvt Ltd. Sharekhan Ltd (Formally SSKI Investors Services Pvt Ltd) was promoted by Mr. . is a retail broking arm of S. portfolio management and derivatives. Its business includes stock broking. SSKI group also comprises institutional broking and corporate finance. Mumbai. an organization with more than 8 decades of trust and credibility in the stock market.Shripal.4 5 6 7 8 9 10 Motilal Oswal Angel broking Indiabulls Religare Geojit financial services India infoline Kotak securities INTRODUCTION TO THE COMPANY: Sharekhan ltd. It is currently India’s largest broking house. As the forerunner of investment research in the India market. Our research team is rated as one of the best in the country. Investment Advisory service Facilitation services to Retail Investors. Whether the client come in to the company’s conventionally located offices and trade in a dedicated environment or issue instructions over the phone. The company offers a complete range of pre trade. NATURE OF BUSINESS CARRIED Sharekhan is a stock broking company. . SSKI holds a sizeable portion of the market in each of these segments. the highly trained team and sophisticated equipment ensure smooth transactions and prompt service.Sharekhan. Pioneers of online trading in India.the corporate finance division focuses on niche areas such as infrastructure.SSKI is consistently ranked amongst the top domestic brokerage houses in India. Telecom and media. trade and post trade service on the BSE (Bombay stock exchange) and the NSE (National stock exchange).com was launched in 2000 and is now the second most visited broking site in India. Corporate. we provide the best research coverage amongst broking houses in India. Voted four times as the top domestic brokerage house by Asia money survey . by clearing corporation. A client can trade only through a trading member of the exchange. Depository services Investment options include: • • • • Online trading (Includes equity. The exchange introduced standardized contract where settlement date. The clearing house of exchange may act as legal counter party to all dealers for all deals in equity derivatives instruments on exchanges. Margins are required to be paid by clearing/trading members who in turn. In order to minimize the risk of failure parties to contract in full filling their respective obligation under the contract. Thus the both the parties to an equity derivatives met either by the party itself or in the event of default on the part of the party. collect margin from their . is specified by stock exchange and the client can enter into contracts with different contract/ strike price. respective clients. the Clearing Corporation/trading members. derivatives) Commodities trading Mutual funds Portfolio management service Operations: • • • Institutional broking Investment Banking Retail Broking Through trading and settlement process the investor converted into the final product. A clearing member can act as trading member. The process of trading is similar to screen based trading in securities like shares on an exchange. MISSION AND OBJECTIVES VISION: “To be the best retail broking brand in the Indian equities market” MISSION: “To educate and empower the individual investor to make better investment decisions through quality advice and superior service” OBJECTIVES: • • To ensure satisfaction through teamwork and professional management To provide good quality of services on a continuous basis to the satisfaction of clients.VISION. . to clearing house Corporation. To eliminate paper work and bring in front of electronic stock market in India. companies and investor in E-Stock Trading. QUALITY POLICY • “User friendly online trading facility” PRODUCTS AND SERVICES PROFILE .• • To extend effective guidance to brokers. Also offers personalized wealth management services for High Net worth individuals. Depository Services. It provides a complete lifecycle of investment solution in Equities.000 trading customers. Mutual Funds. Three key products • IT –enabled call Center for servicing clients . Commodities. and an online presence through Sharekhan.Sharekhan is one of India's leading financial services companies. it reaches out to more than 800.com. Portfolio Management Services and Insurance. India's premier online destination. With a physical presence in over 400 cities of India through more than 800 "Share Shops". The product of Share khan can be broadly classified into three types suiting the clients trading habit. Derivatives. IPO. e-mail. GTB. Trading Facilities: . SPEEDTRADE is an internet-based application available on a CD. SPEEDTRADE has all the above-mentioned features with the power to trade in cash and derivatives from a single screen. thereby. Citibank.• • • Integrated Depository service/Demat account for transparency Online fund transfer facility with HDFC. which provides everything a trader needs on one screen. It is ideal for active traders who transact frequently during day’s trading session capitalize on intra-day price movements. reducing the required to execute a trade. CLASSIC ACCOUNT: This account allows the client to the trade throughout website and is suitable for the retail investors. Regular banking facility with any bank in India. Our online trading website also comes with the Dial Trade service that enables you to buy and sell shares by calling their dedicated toll free number. 2. SERVICES OFFERED BY SHAREKHAN 1. Sharekhan also offers personalized research advice through Website. SMS and Messenger Online products offered by Sharekhan are as follows: 1. SPEEDTRADE: SPEEDTRADE is a next-generation online trading product that brings the power of your broker’s terminal to your PC. IDBI Bank. Margin Financing: In the present rolling settlement scenario. Depository services: Sharekhan is a Depository participant of National Securities Depository Limited and Central Depository and Securities Limited. these earnings fees for all investors’ idle shares. The equity dealers in the company will be eager to give insights into the new sets introduction in the Indian Capital Market futures and options. Derivatives: (Futures and Options) The company also facilitates the trading system for trading in secondary market under future and options segment of NSE and BSE. Stock lending and Borrowing: One can place an order of shares with Sharekhan. for purchasing shares at very competitive interest rates. IPO’s and Mutual Funds: Sharekhan offers the change of investing in the potentially lucrative IPO market. Sharekhan understand investor need for additional capital availability for daily purchaser shares. This is the news scheme introduced by the company and it also offers schemes catering to investors with varying risk return profiles. . The company’s wide network of outlets spread across the country facilities to executive the orders in secondary market. Thus Sharekhan fulfil the investor need for borrowing and lending of shares. It is approved intermediary of the security or lending scheme. 3. Sharekhan will open De-mat accounts. which will investors to convert physical certificates of shares into electronic balances in an account maintained. 4. 2. It offers unique facility avail finance. 5. These would be sent out the borrowers.Sharekhan as a member of NSE& BSE provides both offline and online trading facilities nationwide for trading the securities in secondary market to its clients. 6. Sharekhan is a distribution house for all mutual funds. quarterly investment picks and long term investment picks. The research team’s inputs will be available as daily trading calls. • • • • • • • . Portfolio Management Services: Sharekhan securities are a registered portfolio manager with SEBI to manage portfolios on behalf of clients with a discretionary and non discretionary right. 10. The virtual world that Sharekhan offers online trading services through. Internet Trading: Investors can also trade their securities through this facility by logging into company’s website. industry and company specific equity research.Based online trading Online BSE & NSE executions through BOLT & NEAT terminals).7. Other Services: • • Free access to investment advice from Share khan’s research team “Sharekhan “Value line” (A monthly publication with review of recommendations stocks to watch out) Daily research reports and market review ( high noon and eagle eye) Daily trading calls based technical analyses Cool trading products ( Daring derivatives and market strategy) Personalized advice Live management information Internet. 9. 8. This service is a provision for those who may not have the time to manage their stock investments or require the service of company’s highly specialized profession team. Equity Research: Sharekhan has a highly rated research using involved in macroeconomic studies. based on the fundamentals of particular company and the industry as a whole. Mr. Shah. Chief Technology Officer. Shankar Vailaya. Director-Operations. INDIA 2. CEO. Mr. 60% 23% 6% 11% COMPETITORS INFORMATION . Ketan Parekh.AREA OF OPERATION OF SHAREKHAN The area of operations of SHAREKHAN is spread over two countries. Tarun P. UAE The services are available through a network of 1437 Share shops spanning 170 major towns and cities in the country along with an international branch in Dubai (UAE) Growing retail network across 1120 franchisees 168 branches 325 cities OWNERSHIP PATTERN AT SHAREKHAN Major shareholders Citi Venture Capital And Other Private Equity Firms Barings Pvt. Equity Asia IDFC Employees Management Team Mr. Mr. JaideepArora. They are: 1. Director-Product and Technology. of Branches Name Kotak Securities Limited 4320 910 4008 350 Karvy Stock Broking Limited 1700 19000 3910 581 Indiabulls 2876 NA 5873 522 IL&FS Investmart Limited 1644 NA 1900 294 MotilalOswal Securities 7923 890 2193 63 Reliance Money . Competitors for SHAREKHAN in India: Name Terminals Sub Brokers No. of Employees No. of Branches Name Terminals Sub Brokers No.The Indian retail brokerage market. of Branches Name Terminals Sub Brokers No. of Branches Name Terminals Sub Brokers No.1 billion in 2005. of Branches Name Terminals Sub Brokers No. of Employees No. of Employees No. of Employees No.1 billion in the year 2004.7 billion by the year 2015 which stood at US$ 1239. which is going through a wonderful phase with high growth rate expect the total trading volume of the Indian brokerage companies to reach US$ 6535. of Employees No. and US$ 1492. of Employees No. services over 16 million individual investors in various capacities. KARVY covers the entire spectrum of financial services such as Stock broking. is premier integrated financial services provide. Distribution of financial products – Mutual funds. Depository Participants. of Employees No. . of Employees No. of Branches Name Terminals Sub Brokers No. of Branches Name Terminals Sub Brokers No. of Branches Name Terminals Sub Brokers No.Terminals Sub Brokers No. and ranked among the top five in the country all its business segments. of Employees No. Bonds. of Employees No. of Branches 2428 1494 2037 142 India Infoline 173 173 NA 605 Angel Broking Limited 5715 NA 284 NA AnandRathi Securities Limited 1527 320 4566 220 Geojit 627 247 343 314 KARVY KARVY. comparing the who is who of corporate India. and provide investor services to over 300 corporate. of Branches Name Terminals Sub Brokers No. From commercial banking.com and www. Capital international. The group specializes in offering top class financial services. Landon. www. India Infoline Ltd owns and manages the web properties www. Karvy has various industrial segments.indiainfoline. Merchant Banking & Corporate Finance. Merrill Lynch. Placement of equity.com. Goldman Sachs. to investment banking. IPO’s among others. customized and off the shelf. It also undertakes research. 2000 crore and the AUM across the group is around 120 billion and employs over 6000 employees in its various businesses. INDIABULLS The market capitalization of Indiabulls is around USD 1100 Million and consolidated net worth of the company is around USD 725Million some of the large shareholders of Indiabulls are the largest financial institutions of the worlds such as Fidelity Funds. The group has a net worth of around Rs. Lloyd George and Feallon Capital. Dubai. it services a customer base of over 10.Fixed Services. Launched on 11 May 1999.00.indiainfoline. Revenue of the company grew at a CAGR of 184% from FY06 to FY09 during the same period profit of the co grow at a CAGR of 215%. to stock broking to mutual funds. the group caters to the financial needs of individuals and corporate. and Mauritius.5paisa. catering to every segment of the industry. . KOTAK SECURITIES Kotak Mahindra is one of India’s leading financial institutions. absolutely free. offering complete financial solutions that encompass every sphere of life.000. With a presence in 216 cities in India and offices New York. to life insurance.com is India’s leading and most comprehensive business and financial information website. The site provides quality information and analysis – earlier restricted to a few people – to the common man. INDIA INFOLINE: The India Infoline Group comprises the holding the parent company. Customer support.Customer service.INFRASTRUCTURAL FACILITIES AT SHAREKHAN Sharekhan outlets are designed to be places where retail investors can come in touch with Investment opportunities in an atmosphere of convince and comfort. The look and feel of the offices across India projects a consistent branch image for the company. . synonymous with its corporate identity. Customer relations and last but not the least Customer acquisition. Customer education. Multi-Channel Access: SHAREKHAN serves its customers better via multiple channels. The features that enable a unique facility for retailing financial service include among others. Training Sessions: Comprehensive 3 day training program & dedicated online platform for ongoing training requirements. Strong Product Basket: Specific products catering to each customer segment. Research-based Investment Advice: Access to all fundamental and technical research at a real time basis. Customized Retail Design: The office premises at all share shops have an invigorating look. Business Focus: The main focus is Customer . the retail broking arm of SSKI Group and one of the largest stock broking houses in the country.sharekhan. and ORG Marg award by CNBC. 21 products and services across 21 major cities. in the Investment Advisors category.com Support: Dedicated support for various aspects of business including Equity sales. Pioneering Online Trading Systems: The customers can trade online. has won the prestigious Awaaz Consumer Vote Awards 2005 for the Most Preferred Stock Broking Brand in India.com ACHIEVEMENTS AND AWARDS WON BY SHAREKHAN Sharekhan. by Business Today. Sharekhans ground network includes over 250 centers across 123 cities in India and having around 120000 customers and an equal number of demat customers. 2000. This was India’s largest Customer Study initiated by CNBC Awaaz and conducted by AC Nielson covering 7000 respondents. get news.sharekhan. Rated among the top 20 wired companies along with RELIANCE. Risk management. research and access to special reports through the company’s web portal www. Technology Infrastucture Support: Comprehensive & robust technology infrastructure to run a fully automated back-office. India internet World 2008 for the “Best Finance” site.com was launched in INFOSYSetc. Business development and Operations.sharekhan. The reasons behind the preferences for brands were unveiled by examining the following: • Tangible features of product / service . Sharekhans online trading and investment site www. HLL. www. intangible features like imagery. equity driving preference Tactical measures such as promotional / pricing schemes WORK FLOW MODEL CUSTOMER OVERVIEW CALL DESK ONLINE DESK SALES REP APPLICATION PROCESSING GENERATION OF CLASSIC .• • Softer. SHARE SHOPS All one has to do is walk into any of the 1200 share shops across 400 cities in India to get a host of trading and investment related services. The three main components of this model include: 1. stocks to watch out for etc) Daily research reports and market review (High Noon & Eagle Eye) Pre-market Report (Morning Cuppa) .PORTFOLIO ANALYSIS & RESEARCH PAYMENT FOR INVESTMENT IN DP TRADING THROUGH SHAREKHAN HOLDINGS & STATEMENTS RETURNS CUSTOMER SERVICE The Service Delivery Model of SHAREKHAN is a blend of both tradition and technology. A Sharekhan outlet offers the following services: Online BSE and NSE executions (through BOLT & NEAT terminals) Free access to investment advice from Sharekhan's Research team SharekhanValueLine (a monthly publication with reviews of recommendations. Our friendly customer service staff will also help you with any account related queries you may have. Features of DIAL N TRADE THREE dedicated numbers for placing orders with cell phone or landline. All the customer has to do is dial any one of the dedicated numbers (1-800-22-7050 or 1800-270-7050or 30307600).DIAL N TRADE Free with your Sharekhan Trading Account. we also have a Reliance number (Your Local STD Code) 30307600 which is charged at as local number. the Dial-n-Trade service enables the customer to place orders for buying and selling shares through your telephone. Daily trading calls based on Technical Analysis Cool trading products (Daring Derivatives and Market Strategy) Personalized Advice Live Market Information Depository Services: Demat & Remat Transactions Derivatives Trading (Futures and Options) Commodities Trading IPOs & Mutual Funds Distribution Internet-based Online Trading: SpeedTrade 2 . Simple and Secure Interactive Voice Response based system for authentication No waiting time. Toll free numbers: 1-800-22-7050 & 1800-270-7050. For people with difficulty in accessing the tollfree number. enter the TPIN number (which is provided at the time of opening the account) and on authentication the customer will be directed to a telebroker who will buy and sell shares for him. Enter TPIN to be transferred to telebrokers . palm pilots. b. Stock broking applications that provided services in various delivery modes. The trend is towards a gradual consolidation of retail investors to a few dominant players or partnerships. 3. Trade tiger exe for active traders Web based classic interface for investors Web based applet – fast trade for investor FUTURE GROWTH AND PROSPECTS. pocket PCs etc will get more common as more and more people start using these gadgets. .. professional advice of our telebrokers After hours order placement facility between 8. internet. shakeouts and bankruptcies of online brokers can be anticipated. differentiation becomes the key to higher revenues. ONLINE TRADING The online trading model at sharekhan consists of a choice of three trading interfaces: a. immediate execution. investment advisors and telephone call centers or branch investment offices are needed to retain customers and to increase the revenue base. wherever the customer is. straight through processing (STP). Mergers and acquisitions: In the highly competitive and over crowded market. c. portfolio services. Online broking would have a completely new meaning in this scenario. In a crowded stock broking industry. Trusted.00 am Reliable service.30 am and 9. WAP. i.e. Better service. CHAPTER – 3 DATA COLLECTION: Data collection methods used: The methods used for collection of data collection are both Primary methods as well as Secondary methods of data collection. Secondary data was collected mainly from the company website and some other sources. Primary data was collected through interview method where i spoke and asked questions to the current employees and customers who have been with the company for a long time. . CHAPTER – 4 . ANALYSIS OF THE COMPANY SWOT ANALYSIS STRENGTHS: • • • • • • • • • Cost Advantage Effective Communication High Research and Development Online Growth Loyal Customers Market Share Leadership Pricing Strong Brand Recall Strong Financial Position . ) Product and service expansion Penetration in developing prices Increase in wealth Positive market sentiments Increase in awareness of people aboutstock market THREATS: • Cheaper Technology . etc.• • • • • • Growth of Technology and Awareness Increased internet Usage Nationwide reach to the masses Unique products Among the top 5 brokerage firms in the country Strong reach to the masses WEAKNESS: • • • • • • • Diseconomies Not Diversified Less Competitive High Employee turnover Less Small Investors Labour not properly skilled Infrastructure not upto the mark OPPORTUNITIES: • • • • • • • • Growth of Technology and Awareness Increased internet Usage Financial Markets (raise money through debt. 19:1. it was 2:1 and in the year 2008 current ratio was 3. The current assets should be sufficient enough to meet the current liabilities. 2008 2007 . But the ideal current ratio is 2:1. etc. In the year 2007. It is always beneficial considerably high Current ratio. taxes.• Economic Slowdown • External Charges (Government.) • Exchange rates fluctions • Price wars SOLVING & ANALYSING RATIOS: Current ratio: Current ratio defines the ability of the firm to meet its current liabilities. It is clear from the balance sheet that the firm has no difficulty in meeting its short term liabilities. politics. 05 to 6. 2008 19.87/4. Thus.2 from 7. In the year 08 the Return on total equity raised to 0. It indicates the actual profit made by the company(excluding the tax).1. Return on total equity has been increasing on a regular basis.62 = 1. which is made by the equity share holders.47/31. Thus it depends on the total sales of the company.89/31.47/2.62= 0.05 2007 6.96 = 7.2 2007 6.13 to 1.74/26.82/0.01/2.42 = 0. thus the profit has decreased marginally.96 = 7. It has increased to 7. 2008 17.55 from 0.04 = 2:1 Debt equity ratio: The DE ratio of the company has gone up from 1.77/0. Here preferential capital is not taken into consideration. The net profit ratio has decreased from 7.42 = 1.1 2007 29.19:1 4.7.26 .55 Net profit ratio: Net profit ratio = PBT to sales. in theory it is not acceptable because it indicates the firm in incurring more long term debt. 2008 17.10/2.77/26.64 = 6.62.12.62 2007 6.26. 2008 53.13 Return on total equity: It is the total ratio of PAT to the total share holder’s equity.05 = 3.7 Operating ratio: It is the profit deducting tax to the total sales of the company.64 = 7. Operating profit determines the profit made by the company because increased sales doesn’t necessarily mean increases in profit. The company’s return on investment has increased tremendously from 25.42*100= 25.81% CHAPTER – 5 LEARNING IN THE COMPANY: .12% 2007 6. Thus returns on investment have to be considered to determine how well the company is doing.81% to 60.62*100 = 60.Return on investment: Every company’s profitability depends on the nature it achieves on the total investment it makes.01/31.12%.82/26. 2008 19. Before I joined Sharekhan i had very less knowledge the stock market and how it functions. Interning at Sharekhan gave me an experience of working in a very friendly work environment. I learned how stocks and commodities are traded online and how online trading is carried about. .Learning in the company I have learned alot of things when i worked in Sharekhan as an intern. I was tought how to operate a software designed for online trading called ‘Trade Tiger’. All the employees treated me as one of the employees and not as an intern or a student. I learned how important being punctual to the office was. He taught me about the history of the company. Srinivasu to open five Demat Accounts by the end of the internship period. I was also taught how to use the software used by the company for trading which is known as the "Trade Tiger". Mr Srinivasu taught me about Trading and investing.WEEKLY REPORTS: Week: 5th April to 11th April In the first week i was briefed about the company by my guide Mr. He also taught me about the various plans offered for opening a Demat Account. . I was then given a target by Mr. what are the various products and services provided by Sharekhan Ltd. Srinivasu. and I was given time to sit in the office and work on my project. Most of the customers were unhappy with the fact that they had not receive more of these calls. Week: 19th April to 25th April The third week had more of Office work than field work. I was also sent to other places such as Indiranagar. to obtain signatures of the interested clients. While making these calls I found out how important these feedback calls are. etc.Week: 12th April to 19th April The Second Week was more of Field work than office work. Detailed Information about the company was given to me. and so on. I made more than 300 calls and encountered various kinds of people. I had gone to college to meet a few of the teachers who were interested in opening one. I was sent out to open the Demat accounts in order to meet my target. Some of the customers were very disappointed with the services provided by the agents from Sharekhan. JP Nagar. HSR layout. Week: 3rd May to 9th May . The Manager of the branch told me to make feedback calls to the existing customers and to get references for them. I was able to help solve their queries. It was a very good experience explaining to the clients about the Stock market. I was also sent to White field to an existing customer's house to open a new account. how it works. I had visited the college again to convince teachers to open up trading accounts with the company. Resistance and stop loss can be named as examples. It was very different from the finance part of the internship as this was more of selling-‘’core selling’’. I have spent more in the market in analysing the customer’s behaviour towards the changing market scenario. Newspaper analysis was also initiated from my side in order to know more about jargons of the exchanges and the share market. I experienced the drawbacks that were faced by the salespersons and how tough their job really is. It was indeed a fruitful experience. Week: 26th April to 2nd May Sir. It was a very new experience. I had also went to meet a few customers in Jayanagar and JP Nagar and I was able to open two Commodity accounts. The biggest advantage I had was that we came to know about the competitors of the firm and the customised services that they offer to their various customers. I have done more of field work than office work. . that is I was suppose to convince people to get associated with the exchange market(to be specific Sharekhan Ltd. .). i had visited college again this week to meet one of the teachers regarding the Demat Account opening. Moreover.In this week I most mostly sitting in the office and gathering more information for my project. In th the fourth week as well. As the week started I was asked by our superior to get calls for the company. I visited around 150 to 200 shops covering areas such as Gandhinagar and Avenue road on the broader side. for the completion of the project.In the coming week I shall be targeting to complete my target of account opening and will try to continue and gain knowledge about Mutual Funds and IPO’s specifically. I am still trying to get the required data from Sharekhan Ltd. CONCLUSION: . I would be glad to see a reply from your side regarding the report. The company has refused to provide the financials. as they prefer to keep it confidential. ANNEXURE Balance sheet . 5 316.16 0.20 53.26 0.32 6.00 3.10 0.76 0.16 3.94 0.62 0.31 16.74 3.42 0.89 40.89 4.00 25.00 29.03 12.04 4.20 0.00 0.87 0.00 0.23 0.00 40.00 264.21 0.74 25.37 0.7 1.00 53.14 2.00 29.00 3.91 4.08-09 Equity share capital Share application money Preference share capital Reserves & surplus Secured loans Unsecured loans Total Gross block Less : revaluation reserve Less : accumulated depreciation Net block Capital work-in-progress Investments Current assets.00 20.71 0.47 0.22 07-08 26.00 2.09 0.32 0.22 Profit loss account . loans & advances Less : current liabilities & provisions Total net current assets Miscellaneous expenses not written Total Book value of unquoted investments Market value of quoted investments Contingent liabilities Number of equity sharesoutstanding (Lacs) 31. 58Expenses capitalised0.0617.90Other recurring income19.00Depreciation 0.000.000.000.060.96Operating profit18.228.600.94Other write offs0.02Adminstrative expenses0.00Reported net profit17.40 .36Selling expenses0.87Adjusted PBDIT19.00Personnel expenses1.000.00Adjusted PBT19.0817.77Nonrecurring items0.000.476.476.120.00Manufacturing expenses 0.86ExpensesMaterial consumed0.00Preference dividend0.00Cost of sales2.77Earnings before appropriation0.82Tax charges 1.000.77Financial expenses0.540.608.587.00Retained earnings0.000.920.600.00Dividend tax0.521.05Adjusted PAT17.016.00Other non cash adjustments0.000.IncomeParticulars 08-0907-08Operating income21.640.40Equity dividend0.000.