Oral Communication Ppt



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21878 Studies in Business Communication: Click to edit Master subtitle style Oral Communication 4/15/12 Speaking in different public situations – Impromptu speech Wedding speech Work presentation Sermon Sport pep talk Work briefing Elevator pitch – – – – – – . the effect an individual has on others – . that is. the power an individual has to make things happen the degree of influence a person has. that is.Persuasion and audience analysis • Audience members can be analysed in terms of – the degree of authority a person has. Decision-makers 2. Socials . Influencers 3.Persuasion and audience analysis • Four types of people who will judge any presentation or pitch: 1. Collectors 4. Dealing with ‘problem’ audiences • • • • USE THE GRAPEVINE -political KNOW YOUR STUFF PROCEDURES.eg multiple ? TELL THE TRUTH . and how can you best say it? What is it the audience wants to hear and not hear? What. in your judgement. does it need to hear? How can you make your message effective.Planning 1 • Just what is it you want to say. standing out from other messages? • • • . you should factor in – • At least twice the planned speaking time for rehearsal At least ten times the planned speaking – .Time planning • Time is the best ally you can have. and haste your worst enemy. in any speaking situation — even those that are nominally spontaneous or impromptu When planning an oral communication. 5W-H (what. problem solution. geographical.Content planning • Pattern of exposition: historical. who. inductive. deductive. when. why. how) Content quantity: How many points can you make before you overload your audience? What is the minimum you can get away with so that your audience does not feel • . where. • . such as quotations. humour. concentrate attention and differentiate your approach from that of others? Spice: What material can you include that will add variety and insight. statistics.Content planning • Focus: What angle. an anecdote or story. emphasis or spin will you put on the content to accentuate certain aspects. The presentation structure model . Planning • Think of your oral communication as having a three-part talk structure: – opening or introduction. body or main section. and conclusion or closing • The three parts reflect one of the oldest models for speech communication: – Tell them what you are going to tell them Tell them – . • • • . delivery.Other Planning Tips • Consider a ‘road map’ graphic showing the structure of your talk Consider using repetition to drive points home Increase the information density and rhetorical momentum of the talk so it builds to a climax at the end of the main or body section Create variety in content. Rehearsal • Rehearsal is essential – it helps you determine what material works and what doesn’t it is a vital stress management strategy For a formal presentation… full rehearsal – – Non-verbal Communication . Using your voice • Pronunciation – the act of producing the sounds of speech • Articulateness and Articulation – the ability to say meaningful word by the ability to say those words clearly • Voice Pitch . youtube.Great Speeches • Consider and analyse these speeches: • http:// www.com/watch?v=d6wRkzCW5 What makes them great? • . ° °½f°°°– W n¾ Jff°–  ¯½f¾¾¾½° ½° n° °fnn °f n f° f¾½ n¾ n°n °f f °°f°  €€  °f  f½½fn€¯f€ ¾" W ½n Jf¯f fnf°°n ff  f f° °¾– ¾nf¾f°¾ ¾f¾n¾  ¯ f°f° n  ¾ f°f– ¾ ¯ f½¾ f f¯fn¾f f ¯°¾f°€ f½n ¾¾½ n" . @ ½ ¾ °f° ¾n ¯  . 9f°°°– W @°€fn¯¯°nf°f¾f°–f ½ff¾n ½ °°–° n°   ¯f°¾ n° f°  n°n¾°n¾°– W @  ½f¾ € n° €  ¾¯ ¾€ ¾½ nn¯¯°nf° @  ¯ff –°–  ¯ @  ¯ @  ¯ff ©¾  ¯ .  9f°°°–@½¾ W . °¾ f#f ¯f½#–f½n ¾°– ¾n  €f W . °¾ ¾°– ½ °   ½°¾¯ W °n f¾  °€¯f° °¾ f°  nf ¯¯ °¯ € f¾  ¾fn¯ff  ° € ¯f°   ¾ n° W .  f f  °n° °    ½fn°–f° nf f°– W . °¾ f f¯fn€°¾ f½°n° "" .   f¾f W   f¾f¾ ¾¾ °f  ½¾  ¯° f¯f f¾f° f  ¾°# ¾ff¾ ¾¾¯f°f– ¯ °¾f – f€¯f½ ¾ °f° €  f¾f -°   f. ¯¯°nf° .  . f ¾ f ¾ff ¾ . D¾°–n  W 9°°nf°  fn€½ n°– ¾° ¾€¾½ n W nf ° ¾¾f° nf°  f ¾f¯ f°°–€   f ¾f ¾  ¾n f W In 9n   – ½€ n .  f½ n ¾ W . °¾ f° f°f¾  ¾ ¾½ n ¾ W ½ $$  n¯$fn" . J W Jf¯f ¾ ¯– f" .
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