Operations and Supply Chain Management-110913

MBA (OPERATIONS & SUPPLY CHAIN MANAGEMENT) (Course code – 47) I SEMESTER Sl.No. Code Course Title Max. Minimum Marks Passing Marks 1 Management Concepts & 100 50 MBAC 1001 Organisational Behaviour 2 MBAC 1002 Managerial Economics 100 50 3 MBAC 1003 Accounting for Managers 100 50 4 MBAC 1004 Business Environment and Law 100 50 5 MBAC 1005 Research Methodology 100 50 II SEMESTER Sl.No. Code Course Title Max. Minimum Marks Passing Marks 1 MBAC 2001 Financial Management 100 50 2 MBAC 2002 Marketing Management 100 50 3 MBAC 2003 Human Resources Management 100 50 4 MBAC 2004 Operations Research and Management 100 50 5 MBAC 2005 Strategic Management 100 50 III SEMESTER Sl.No. Code 1 2 3 4 5 MBSC 3001 MBSC 3002 MBSC 3003 MBSC 3004 MBSC 3005 IV SEMESTER Sl.No. Code 1 2 3 4 5 6 MBSC 4001 MBSC 4002 MBSC4003 MBSC 4004 MBSC 4005 MBSC 4006 Course Title Production and Operations Management Logistics Management Supply Chain Management Materials and Stores Management Information System in Supply Chain Management Course Title Project Management in Supply Chain Operations Innovations and R&D Management Procurement and Quality Management Customer Relationship Management Global Supply Chain Management Project Work (75 marks) + Viva-voce (25 marks) Max. Marks 100 100 100 100 100 Max. Marks 100 Minimum Passing Marks 50 50 50 50 50 Minimum Passing Marks 50 100 100 100 100 50 50 50 50 100 50 5 MBA – I Semester PAPER – I MANAGEMENT CONCEPTS & ORGANISATIONAL BEHAVIOUR Paper Code: MBAC1001 Objectives  to provide conceptual understanding of Management Concepts  to familiarize the students with the contemporary issues in Management  to understand and appreciate the human behaviour in organisations UNIT - I Nature of Management - Social Responsibilities of Business - Manager and Environment Levels in Management - Managerial Skills - Planning - Steps in Planning Process - Scope and Limitations - Short Range and Long Range Planning - Flexibility in Planning Characteristics of a sound Plan - Management by Objectives (MBO) - Policies and Strategies - Scope and Formulation - Decision Making - Techniques and Processes UNIT – II An Overview of Staffing, Directing and Controlling Functions - Organising - Organisation Structure and Design - Authority and Responsibility Relationships - Delegation of Authority and Decentralisation - Interdepartmental Coordination - Emerging Trends in Corporate Structure, Strategy and Culture - Impact of Technology on Organisational design - Mechanistic Vs Adoptive Structures - Formal and Informal Organisation UNIT – III Perception and Learning - Personality and Individual Differences - Motivation and Job Performance - Values, Attitudes and Beliefs - Stress Management - Communication TypesProcess - Barriers - Making Communication Effective UNIT – IV Group Dynamics - Leadership - Styles - Approaches - Power and Politics - Organisational Structure - Organisational Climate and Culture - Organisational Change and Development. UNIT – V Comparative Management Styles and approaches - Japanese Management Practices Organisational Creativity and Innovation - Management of Innovation - Entrepreneurial Management - Benchmarking - Best Management Practices across the world - Select cases of Domestic & International Corporations - Management of Diversity. REFERENCES Koontz, Weirich &Aryasri, PRINCIPLES OF MANAGEMENT, Tata McGraw-Hill, NewDelhi,2004 Tripathi & Reddy, PRINCIPLES OF MANAGEMENT, Tata McGraw-Hill, New Delhi,2008 Laurie Mullins, MANAGEMENT AND ORGANISATIONAL BEHAVIOUR, Pearson, NewDelhi,2007 Meenakshi Gupta, PRINCIPLES OF MANAGEMENT, PHI Learning, NewDelhi, 2009 Fred Luthans, ORGANISA TIONAL BEHAVIOUR, TataMcGraw-Hill, NewDelhi Stephen Robbins, ORGANISATIONAL BEHAVIOUR, Pearson, New Delhi Ricky Griffin, MANAGEMENT: PRINCIPLES & APPLICATIONS, Cengage, NewDelhi,2008 6 REFERENCES Yogesh Maheswari.Cost Functions – Determinants of Costs – Cost Forecasting . NewDelhi. PHI Learning. 2005 Geetika.Elasticity measures and Business Decision Making . Tata McGraw-Hill.Fiscal and Monetary Policies. MANAGERIAL ECONOMICS.Determinants of demand .Production Functions in the Short and Long Run . Ghosh & Choudhury.Liberalization.Circular Flow of Activity .Degrees of Price Discrimination. Market and Firm demand .Demand Analysis and Estimation Individual.Short Run and Long Run Costs –Type of Costs .MBA – I Semester PAPER – II MANAGERIAL ECONOMICS Paper Code: MBAC1002 Objectives  To introduce the economic concepts  To familiarize with the students the importance of economic approaches in managerial decision making  To understand the applications of economic theories in business decisions UNIT – I General Foundations of Managerial Economics .Foreign Direct Investment(FDIs). UNIT-II Law of Variable Proportions . MANAGERIAL ECONOMICS.Economic Transition in India . UNIT – V Macro Economic Environment . UNIT-III Product Markets -Determination Under Different Markets .Nature of the Firm .Objectives of Firms . MANAGERIAL ECONOMICS.Economic Indicators . 2005 Gupta G.Technology and Employment . 2011 7 . New Delhi Moyer &Harris.Analysis of Risk and Uncertainty. Tata McGrawHill.Market Structure – Perfect Competition – Monopoly – Monopolistic Competition – Duopoly .Models of National Income Determination . NewDelhi. NewDelhi. MANAGERIAL ECONOMICS.Business and Government .Theory of the Firm .Pricing and Employment of Inputs Under Different Market Structures – Price Discrimination .Public-Private Participation (PPP) Industrial Finance .Demand Forecasting.Economic Approach .A quick Review . UNIT-IV Introduction to National Income – National Income Concepts .Oligopoly .Issues and Challenges – Business Cycles – Phases – Management of Cyclical Fluctuations . Cengage Learning. . Privatization and Globalization ..S. Ledger and Trial Balance – Preparation of Final Accounts –Trading.Marginal cost and Marginal costing .Ratio Analysis – Uses and Limitations – Classification of Ratios – Liquidity.Capital and Revenue Expenditure and Receipts. Preparation of Schedule of Changes in Working Capital and Funds Flow Statements – Uses and Limitations Cash Flow Analysis – Cash From Operation – Preparation of Cash Flow Statement – Uses and Limitations – Distinction between Funds flow and Cash Flow – only simple problems UNIT-IV Marginal Costing . Fixing Selling Price. Profitability. ACCOUNTING FOR MANAGERS. UNIT-I Book-keeping and Accounting – Financial Accounting – Concepts and Conventions – Double Entry System – Preparation of Journal. Delhi. Sources and Uses of Funds. Analyse and Interpret Financial Statements and  To enable the students to take decisions using Management Accounting Tools..Types of Costs . UNIT-III Funds Flow Analysis – Funds From Operation.Elements of Cost . Delhi. UNIT-V Cost Accounting . BASIC ACCOUNTING FOR MANAGERS.e. Pearson.Break-even Analysis Cost Volume Profit Relationship – Application of Marginal Costing Techniques. Make or Buy. Cost and Management Accounting  To enable the students to prepare. Financial and Turnover Ratios – Simple problems only. Problem Questions: 60 % & Theory Questions: 40 %] REFERENCES Jelsy Josheph Kuppapally. FINANCIAL ACCOUNTING . Oxford. Accepting a foreign order. Delhi. PHI.Importance .I Semester PAPER –III ACCOUNTING FOR MANAGERS Paper code: MBAC1003 Objectives  To acquaint the students with the fundamentals principles of Financial. 2010. Profit and Loss Account and Balance Sheet with adjustment entries.Preparation of Cost Sheet – Standard Costing – Variance Analysis – Material Variances – Labour Variances – simple problems related to Material and Labour Variances only [Note: Distribution of Questions between Problems and Theory of this paper must be 60:40 i.MBA . Deciding sales mix. PHI. Paresh shah. Diminishing Balance Method and Annuity Method . FINANCIAL ACCOUNTING FOR MANAGEMENT. 2011 8 . Delhi. 2004 Narayanaswamy R. 2007 Ambrish Gupta. simple problems only . UNIT-II Depreciation – Causes – Methods of Calculating Depreciation – Straight Line Method. MERCANTILE LAW.Meetings .Articles .Workmen Compensation Act. LAWS FOR BUSINESS.Consideration .Family Management to Professionalism . Cheques . Safety and Welfare measures Industrial Disputes Act – Objects and scope of the Act.Powers and Duties . Mumbai Rudder Dutt & Sundaram.I Semester PAPER-IV BUSINESS ENVIRONMENT AND LAW Paper Code: MBAC1004 Objectives  To acquaint students with the issues of domestic and global environment in which business has to operate  To relate the Impact of Environment on Business in an integrated manner. Tokyo.Quasi Contract . Vikas Publishing House.Acceptance .Sale of Goods . Social and Cultural Environment .The Capital Market Scenario. New Delhi. 2011 Maheswari & Maheswari.Capacity of Contract Contingent Contract .Offer .Foreign Capital and Collaboration .Law of Insurance .Hill Publishing Company Limited.Prospectus . Demographic Issues. Keith-Davis & William Frederick. Political.MBA . Health.Resource Base of the Economy .Holder in value . Ltd. 2010.Accounts .Formation .Discharge . New Delhi.Debentures -Directors Appointment . 2010 9 . ECONOMIC ENVIRONMENT OF BUSINESS. Water. and  To give an exposure to important commercial and industrial laws UNIT – I Dynamics of Business and its Environment – Technological. UNIT . Veena Keshav Pailwar. Fisheries.Trends in Indian Industry . Forest.Endorsement . INDIAN ECONOMY. Tata McGraw. Human Elements and Issues for Improvement . REFERENCES Pathak. McGraw-Hill.Holder in due course .Remedies to breach of Contract .Productivity Factors. UNIT . Bills. PHI Learning Pvt. Administration under the Act. PHI Learning Pvt. New Delhi. Political context .Memorandum .Notes.Crossing .Global Trends in Business and Management MNCs . M.Environmental Issues.Ethics in Business .IV Company .Winding up.Shares . BUSINESS AND SOCIETY.Contract of Agency. Effects of Industrial Dispute.V Factory Act – Licensing and Registration of Factories.Social. New Delhi.Corporate Governance and Social Responsibility .III Law of Contract . LEGAL ASPECTS OF BUSINESS.Agreement .Performance . Sulphey & Az-har Basheer.Minimum Wages Act .M. UNIT . UNIT .Negotiable Instruments .Land.Economic Systems and Management Structure .Audit Oppression and Mismanagement .II Infrastructure . Himalaya Publishing House.Proceedings – Management . Minerals .Partnership . Ltd.Economic. UNIT-I Research – Qualities of Researcher – Components of Research Problem – Various Steps in Scientific Research – Types of Research – Hypotheses Research Purposes . New Delhi.. 2009. RESEARCH METHODOLOGY-METHODS AND TECHNIQUES. [Note: Distribution of Questions between Problems and Theory of this paper must be 40:60 i. RESEARCH METHODOLOGY.Procedure Questionnaire – Sampling methods – Merits and Demerits – Experiments – Observation method – Sampling Errors . 10 . characteristics of Good Research Report.. UNIT-III Statistical Analysis – Introduction to Statistics – Probability Theories – Conditional Probability.e. UNIT-IV Statistical Applications – Correlation and Regression Analysis – Analysis of Variance – Partial and Multiple Correlation – Factor Analysis and Conjoint Analysis – Multifactor Evaluation – Two-Factor Evaluation Approaches. Introduction to SPSS. Association of Attributes Standard deviation – Co-efficient of variations . Poisson Distribution. Kothari CR . Pictures and Graphs. Problem Questions: 40 % & Theory Questions: 60 %] REFERENCES Panneerselvam. UNIT-II Data Collection – Sources of Data – Primary Data – Secondary Data ..MBA-I Semester PAPER-V RESEARCH METHODOLOGY Paper code: MBAC1005 Objectives  To enable the students to know about the information needs of Management  To introduce the concept of Scientific Research and the methods of conducting Scientific Enquiry and  To introduce the Statistical Tools of Data Analysis. 2004. Binomial Distribution and Properties of Normal Distributions – Hypothesis Tests – One Sample Test – Two Sample Tests / Chi-Square Test. Delhi. Prentice Hall of India. UNIT-V Research Reports – Structure and Components of Research Report – Types of Report.Type-I Error & Type-II Error. R. New Wiley Eastern Ltd.Research Design – Survey Research – Case Study Research. Accounting Rate of Return (ARR) – NPV and IRR comparison. Bhabatosh Banerjee. FUNDAMENTALS OF FINANCIAL MANAGEMENT.IV Dividend Policies – Issues in Dividend Decisions – Relevance Theory – Walter's Model – Gordon's Model – Irrelevance Theory – M-M hypothesis . BASIC FINANCIAL MANAGEMENT. Profitability Index (PI). Problem Questions: 40 % & Theory Questions: 60 %] REFERENCES Khan MY.e. FUNDAMENTALS OF FINANCIAL MANAGEMENT. UNIT. 2010 Preeti Singh.Determining capital structure in practice. Hypotheses – without Taxes and with Taxes – Net Income Approach (NI) – Net Operating Income Approach (NOI) . Internal Rate of Return (IRR). Tata McGraw Hill.Traditional approach . UNIT-II Capital Budgeting – Nature of Investment Decisions – Investment Evaluation criteria – Net Present Value (NPV). Prasanna. PHI. Ane. 2005.M. FINANCIAL MANAGEMENT..Profit vs. Chandra.M. Delhi. 2011.. [Note: Distribution of Questions between Problems and Theory of this paper must be 40:60 i. UNIT-V Management of Working Capital – Significance and types of Working Capital – Calculating Operating Cycle Period and Estimation of Working Capital Requirements – Financing of Working Capital and norms of Bank Finance – Sources of Working capital – Factoring services– Various committee reports on Bank Finance – Dimensions of Working Capital Management. Delhi . Tata McGraw Hill. FUNDAMENTALS OF FINANCIAL MANAGEMENT.Combined Financial and Operating Leverage – Capital Structure Theories . Delhi. UNIT-III Operating and Financial Leverage – Measurement of Leverages – Effects of Operating and Financial Leverage on Profit – Analyzing Alternate Financial Plans . Payback Period. Financing and Dividend Decisions – Cost of Capital – Significance of Cost of Capital – Calculation of Cost of Debt – Cost of Preference Capital – Cost of Equity Capital (CAPM Model and Gordon’s Model) and Cost of Retained Earnings – Combined Cost of Capital (weighted/Overall). 11 . Delhi. Finance Functions – Investment.II Semester PAPER-VI FINANCIAL MANAGEMENT Paper code: MBAC2001 Objectives  To know the various sources of finance  To understand the various uses for finance and  To familiarize oneself with the techniques used in financial management. Wealth Maximization. Chandra Bose D. UNIT-I Financial Management – Financial goals .Dividend Policy in Practice – Forms of Dividends – Stability in Dividend Policy – Corporate Dividend Behaviour.MBA . Jain PK. PHI. S. S. . 2002. MARKETING MANAGEMENT TEXT AND CASES. V S & Namakumari. UNIT . UNIT-I Introduction to Marketing and Marketing Management.MBA.V Promotion Decision . New Delhi. Advertising objectives Advertising and Sales Promotion – Developing Advertising Programme – Role of Media in Advertising . Prentice Hall of India. REFERENCE K.Different pricing method New product pricing. CASES. Tata McGraw-Hill Publication.Advertising Decision.Stages in Product Life Cycle.2010 Govindarajan. MARKETING MANAGEMENT.Product Life Cycle strategies.Marketing Process Marketing mix .Marketing environment. New Delihi. New DelhI. 2009 Philip Kotler. conflict and competition – Retailers and wholesalers. Product Mix pricing strategies and Price adjustment strategy. Types of Channel flows .Nature of Marketing Channels –. MARKETING MANAGEMENT-PLANNING IMPLEMENTATION AND CONTROL. and techniques of marketing management  To understand the behaviour of consumers  To create awareness of marketing mix elements.Product mix decisions .New Product Development – Sources of New Product idea .Steps in Product Development .Promotion mix .Pricing polices and constraints . and  To analyse and solve marketing problems in the complex and fast changing business environment. MARKETING MANAGEMENT CONCEPTS. Prentice Hall of India.Functions of Distribution Channel – Structure and Design of Marketing Channels Channel co-operation.II Semester PAPER-VII MARKETING MANAGEMENT Paper Code: MBAC2002 Objectives  To familiarize with the basic concepts. Macmillan Business Books. Marketing Concepts . Chandrasekar. New Delhi. UNIT-III Price Decisions ..Pricing objectives .concept of a Product . UNIT-II Product Decisions . Ramaswamy.ANALYSIS PLANNING AND CONTROL.Channel functions .Consumer Markets and buying behaviour . CHHALLENGES AND TRENDS. UNIT-IV Channel Decision .Market segmentation and targeting and positioning.Advertisement effectiveness .Brand Decision .Sales force Decision. 12 . Cengage Learning.Promotions and Transfers . Employee Morale and Motivation .Career Development .Disciplinary Process ..HR Structure and Strategy.Manpower Planning . NewDelhi.Human Resource Information System [HRIS] . HUMAN RESOURCES MANAGEMENT.Personnel Empowerment including Delegation .Principal Compensation Issues & Management .Productivity. UNIT – II Recruitment and Selection . HUMAN RESOURCE MANGEMENT.Trade Unions . NewDelhi.Organisation and Functions of the HR and Personnel Department .Managing Conflicts . S.Stress Management . HUMAN RESOURCE MANGEMENT. Cengage.Job Evaluation .Collective Bargaining .Concept. Mechanisms and Experiences. Pearson.. Tata Mc-Graw Hill. Bohlander & Vohra. HUMAN RESOURCE MANAGEMENT. UNIT-I Human Resources Management . UNIT-III Human Resources Development –Training and Development Methods .Workers Participation in Management . & Srivatsava B. Role of Government and Personnel Environment including MNCs. REFERENCES Venkata Ratnam C. NewDelhi.2009 Alan Price.Performance and Potential Appraisal Coaching and Mentoring .HRM issues and practices in the context of Outsourcing as a strategy .Context and Concept of People Management in a Systems Perspective . HUMAN RESOURCE MANAGEMENT. 2007 Pravin Durai. UNIT – V Building Relationships – Facilitating Legislative Framework . NewDelhi.-Productivity and Morale . New Delhi.Selection – Induction & Orientation . Aswathappa.MBA – II Semester PAPER – VIII HUMAN RESOURCES MANAGEMENT Paper Code: MBAC2003 Objectives  To understand and appreciate the importance of the human resources vis-avis other resources of the organisation  To familiarize the students with methods and techniques of HRM  To equip them with the application of the HRM tools in real world business situations.PERSONNEL MANAGEMENT AND HUMAN RESOURCES. 2010 13 . 2010 Garry Dessler &Varkkey. UNIT-IV Financial Compensation. Pearson.Design & Evaluation of T&D Programmes .2010 Snell.Quality of Work Life. Tata McGraw Hill. New Delhi. K.Retirement and Other Separation Processes. PRODUCTION & OPERATIONS MANAGEMENT. [Note: Distribution of Questions between Problems and Theory of this paper must be 60: 40 i:e. Prentice-Hall of India. Pearson.Minimum Spanning Tree Problem . (M/M/C):GD/a/a).Introduction to Linear Programming.Plant Lay out Introduction to Production Planning.Formulations .V Game Theory. UNIT. New Delhi. UNIT-III Transportation Problem. NewDelhi.MBA – II Semester PAPER – IX OPERATIONS RESEARCH AND MANAGEMENT Paper Code: MBAC2004 Objectives  To familiarize the Operations Management concepts  To introduce various optimization techniques with managerial perspective  To facilitate the use of Operations Research techniques in managerial decisions.Assignment Problem .Basic Waiting Line Models: (M/M/1 ):(GD/a/a). R. Problem Questions: 60 % & Theory Questions : 40 % ] REFERENCES Kanishka Bedi.Plant Location .Basic Deterministic Models .Introduction to Queuing Theory . G.Two Person Zero-sum Games -Graphical Solution of (2 x n) and (m x 2) Games LP Approach to Game Theory .Inventory Control .Graphical MethodSimplex Method . OPERATIONS RESEARCH. NewDelhi.2010 Tulsian & Pandey. Oxford.Introduction to Inventory Management . Tata McGrawHill. PHI Learning. 2002. QUANTITATIVE TECHNIQUES. NewDelhi. 2010 14 .Goal programming . 2007 Panneerselvam. UNIT –II Stages of Development of Operations Research.Manufacturing Models with and without Shortages. UNIT-IV Shortest Path Problem .Applications of Operations ResearchLimitations of Operations Research. QUANTATIVE TECHNIQUES IN MANAGEMENT.Purchase Models .CPM/PERT .Process Planning .Srinivasan. UNIT –I Introduction to Operations Management . NewDelhi. 2002 Vohra.Crashing of a Project Network. OPERATIONS RESEARCH.Duality. PHI Learning Private Limited.Levels at which strategy operates.Overview of strategic evaluation. UNIT-V Strategy Implementation .MBA. Kamala Gollakota & Srinivasan. Environment scanning and appraisal.Cost leadership.Personnel and financial plans and policies. CASES IN STRATEGIC MANAGEMENT. David. New Delhi 2008. Strategic advantage analysis and diagnosis.Issues in strategy implementation .Strategy and Structure . Techniques of strategic evaluation and control. 2008. Focus. 15 .Turnaround. Amita Mittal.II Semester Objectives PAPER-X STRATEGIC MANAGEMENT Paper Code: MBAC2005  Integrating the knowledge gained in functional areas of management  helping the students to learn about the process of strategic management. Value chain analysis. New Delhi 2008. Vipin Gupta.Resource allocation . Tata McGraw-Hill Publishing Company Limited. REFERENCES Azhar Kazmi. Mission and purpose. Approaches to strategic decision making. BUSINESS POLICY & STRATEGIC MANAGEMENT.Strategy Evaluation. and  helping the students to learn about strategy formulation and implementation UNIT-I Concepts of Strategy . Differentiation.Organizational Design and change . Diversification Integration . Tata McGraw-Hill Publishing Company Limited.relationship between formulation and implementation . Organizational appraisal. SWOT analysis UNIT-III Strategy Formulation and Choice . Service blue printing UNIT-IV Functional Strategies: Marketing. takeover and joint strategies . objectives and goals. production/operations and R&D plans and polices.Inter . STRATEGIC MANAGEMENT CONCEPT AND CASES.Industry. Fred R. Divestment and Liquidation strategies .Structural considerations .Modernization.Strategic choice . competitor and SWOT analysis .Factors affecting strategic choice.Merger. STRATEGIC MANAGEMENT & BUSINESS POLICY. Strategic business unit (SBD). New Delhi. Bench marking. Functional level strategies UNIT-II Environmental Analysis and Diagnosis . New Delhi.2008.Environment and its components. strategic control. Prentice Hall of India Private Limited. Generic competitive strategies . Tata McGraw-Hill. continuous. PRODUCTION AND OPERATIONS MANAGEMENT . Time of failure. services shops. mass. PRODUCTION & OPERATIONS MANAGEMENT. scatter diagram. concept of Six Sigma and its application. batch. 2000 Haleem A. Tools and techniques for quality improvement: check sheet.MBA (Operations & Supply Chain Management) – III Semester PAPER . Maintenance: maintenance policies for facilities and equipment. Procedure for maintenance. Galgotia Publication. PRODUCTION AND OPERATIONS MANAGEMENT. statistical process control chart. Aggregate planning techniques. 1997 9th e Hill T. Layout planning. 2000 5th ed. Plant location. Preventive versus breakdown maintenance. Work measurement: time study: stop watch time study. PRODUCTION AND OPERATIONS MANAGEMENT . Process types in services: professional services. Kanishka Bedi. total productive maintenance (TPM) REFERENCES Adam Jr Everetl E. Oxford University Press 16 . Meaning. Palgrave.Galgotia Publication. Pareto chart. process diagram. UNIT IV Quality management: Introduction. Classification of operations. histogram. Process and outputs. Total quality management (TQM) model. PrenticeHall. New Product Development. Quality characteristics of goods and services. 2004 Shanker Ravi. R J. Selection and Design of Product / Services. Service quality. jobbing. Responsibilities of Operations Manager. line. OPERATIONS MANAGEMENT . Techniques of production control.XI PRODUCTION AND OPERATIONS MANAGEMENT Paper Code: MBSC3001 Objectives  To understand the concepts and principles of Production and Operations  To appreciate the importance of quality in Production Management  To apply the productivity improvement techniques UNIT I Transformation process model: Inputs. 1992. UNIT II Process types in manufacturing: Project. Industrial Engineering. Work sampling. Quality assurance. Chary. UNIT III Production Planning & Control: Production planning techniques for various process choices. UNIT V Productivity Improvement Techniques: Work study. mass services. Method study. cause and effect diagram. Role of logistics in competitive strategy. Air.scope.3PL & 4PL. Water. LOGISTICS MANAGEMENT. Nature & importance of warehousing.shipping agents.indirect & special carriers. 2005 Agrawal D K. packaging materials.freight management. functions. Global logistics. THE MANAGEMENT OF BUSINESS LOGISTICS. consumer & industrial packaging. India. Pipeline. Logistics outsourcing.automatic identification technologies. Road. warehouse layout & design.Integrated logistics management. types. Material handling -objectives. benefits. e-logistics.XII LOGISTICS MANAGEMENT Paper Code: MBSC3002 Objectives  To introduce process and functions of logistics system  To understand the major building blocks. guidelines & principles. CONCOR . business process. RFID. performance metrics and decision making in supply chain network.Global shipping options UNIT V Reverse logistics. brokers. functions. 7th ed. Packaging-role of packaging.Logistics & customer service. objectives .THE INTEGRATED SUPPLY CHAIN PROCESS.route planning Role of ports. role of logistics in the Supply chain . Macmillan India Ltd. Prentice Hall.characteristics of different modestransport economics . 2003 Coyle et al.operational & strategic issues REFERENCES Ailawadi C Sathish & Rakesh. design. Types of carriers. ERP – SAP . Tata McGraw Hill. LOGISTICAL MANAGEMENT.bar coding. 2004 Bowersox Donald J. Logistics organization & performance measurement. Role of intermediaries. material handling efficiency UNIT III Transportation.MBA (Operations & Supply Chain Management) – III Semester PAPER . scope. LOGISTICS & SUPPLY CHAIN MANAGEMENT ..Inter modal operations UNIT IV Containerization-concept. ICDs.role of transportation in logistics..Rail.ORACLE UNIT II Inventory planning. basic modes of transportation. warehousing functions. classifying inventory. transportation selection decision.Definition.inventory costs. Thomson. and  To provide an insight into the role of Internet Technologies in Logistics Management UNIT I Introduction to logistics management. 2000 17 . types of warehouses. selection of material handling equipments.logistics information system-application of IT in logistics. UNIT IV Transportation Networks and Sourcing.XIII SUPPLY CHAIN MANAGEMENT Paper Code: MBSC3003 Objectives  To introduce process and functions of supply chain management  Appreciate the design and network in supply chain management  To understand the role of coordination in supply chain management UNIT I Introduction to Supply Chain Management.Designing the distribution network – role of distribution – factors influencing distribution – design options – e-business and its impact – distribution networks in practice – network design in the supply chain – role of network – factors affecting the network design decisions – modeling for supply chain. Planning and Managing Inventories. THE MANAGEMENT OF BUSINESS LOGISTICS – A SUPPLY CHAIN PERSPECTIVE.Supply chain – objectives – importance – decision phases – process view – competitive and supply chain strategies – achieving strategic fit – supply chain drivers – obstacles – framework – facilities – inventory – transportation – information – sourcing – pricing. Wisner.MBA (Operations & Supply Chain Management) – III Semester PAPER . PLANNING AND OPERATION.design options and their trade-offs – Tailored transportation. aggregation and replenishment policies. Bardi.Safety inventory and its appropriate level – impact of supply uncertainty. Sourcing – In-house or Outsource – 3rd and 4th PLs – supplier scoring and assessment. 18 .Lack of supply chain coordination and the Bullwhip effect – obstacle to coordination – managerial levels – building partnerships and trust – continuous replenishment and vendor-managed inventories – collaborative planning.Role of forecasting – demand forecasting – approaches – role of IT. UNIT V Coordination in a Supply Chain. Thomson Press. 2010. UNIT II Designing the Supply Chain Network. MODELING THE SUPPLY CHAIN. PRINCIPLES OF SUPPLY CHAIN MANAGEMENT A BALANCED APPROACH. Longley. Thomson Press..Role of transportation – modes and their performance – transportation infrastructure and policies . UNIT III Planning Demand and Supply. forecasting and replenishment. Coyle. REFERENCES Sunil Chopra and Peter Meindl. Thomson duxbury 2002. SUPPLY CHAIN MANAGEMENT – STRATEGY. 4th Edition. Jeremy F Shapiro. 2005. Keong Leong and Keah-Choon Tan. PHI. 2006. Identifying methods to distinguish between stores efficiency and effectiveness. ABC analysis. methods of avoiding carrying stock. Control of Stock Levels Forecasting techniques in relation to demand and lead times. Duru C. Maintenance of security and prevention of theft. Terry Lucey. Economics constraints. Customer expectations – internal/external. Identifying types of commodities to be stored and their characteristics with regard to storage and handling needs. Relationships with other functions. 5th Edition.MBA (Operations & Supply Chain Management) – III Semester PAPER . classification and categorization methods. Materials requirements planning (MRP) and manufacturing resource planning (MRPII) and distribution requirements planning (DRP). Independent demand situations and the use of fixed order quantity and periodic review systems. simple simulation techniques and decision trees. Letts Educational. network analysis. Application and approval of new stock items. UNIT II Variety reduction and standardization. Role of and function in determining stock range. General control methods e. Categories of risks and their evaluation. Requirements of the business and the need for stock. Suppliers contribution to controlling stock. QUANTITATIVE TECHNIQUES. Relevant Techniques Use of operational research techniques of queuing theory. Coping with uncertainty in achieving required service levels. UNIT V Management Aspects Health and Safety at work – operational issues: Health and Safety at work – management issues interdependence and teamwork. Methods of stores layout to optimize the use of space and minimize picking costs. Storage and disposal of redundant. Ken Printing Press. Innocent.XIV MATERIALS AND STORE MANAGEMENT Paper Code: MBSC3004 Objectives  To understand the concepts and principles materials and store management  To appreciate the role of store management and forecasting  To analyze the management aspects of health and safety in work UNIT I Determination of Stockholding Policy. UNIT IV Physical Management of Stock Selection and operation of appropriate storage and materials handling equipment – general outline. STORAGE AND SUPPLY OF MATERIALS. Dobler & Burt. Control of Stock Range Coding.g. Control of slow moving. Management of Storage Facilities. Pull systems. REFERENCES Jessop & Morrison. Benchmarking and measurement of performance. UNIT III The Kanban approach and Just in Time philosophy. Outsourcing the activity and vendor managed inventory. Environmental issues. PURCHASING AND STORES MANAGEMENT. obsolete and scrap items. obsolete and redundant stock. Techniques for dealing with dependent demand. PURCHASING & SUPPLY MANAGEMENT 19 . supply market conditions. Ltd. Structure of DSS. McGraw Hill International Edition 2003. information Technology infrastructure Presentation Devises.XV INFORMATION SYSTEM IN SUPPLY CHAIN MANAGEMENT Objectives  To appreciate the role of IT in supply chain  To understand data mining in supply chain  To analyze IT practices in supply chain UNIT I Paper Code: MBSC3005 The role of IT in Supply Chain . Internal Supply Chain management. System architecture.New Delhi 2007 20 . Communication Devices . N.MBA (Operations & Supply Chain Management) – III Semester PAPERE . STRATEGIES. Operation. Stage of Development.E-Business – Role in Supply chain.Uses of IT in inventories. SUPPLY CHAIN MANAGEMENT. The Transaction Management Foundation . Framework. Supply Chain master Planning. New Delhi 2010 Donald J Bowersox et al. Standardization. Chandrasekaran. Selection of Supply Chain DSS.Data base. SUPPLY CHAIN LOGISTICS MANAGEMENT. UNIT IV The Supply Chain IT in Practice. DESIGNING AND MANAGING THE SUPPLY CHAIN – CONCEPTS. Supply Relationship Management. Integrating Supply Chain Information Technology. Transportation. Capacity. Oxford University Press. Inventory Development . Transportation & facilities within a Supply Chain .The Supply Chain IT frame work-macro Processes UNIT II The future of IT in the Supply Chain. AND CASE STUDIES. Performance requirement’ manufacturing requirement.Data mining –Methods application area in Supply Chain UNIT III Goals of Supply Chain information Technology. McGrawe hIll Education (India) Pvt. Impact on Cost. REFERENCES David Simchi-Levi et al. UNIT V Supply Chain Information System Design – Planning. Implementation of ERP & DSS. SELECTION. ANALYSIS. UNIT III Budgeting and cost estimation – Scheduling – Network techniques: PERT and CPM –Gantt charts – Resource allocation – Resource loading – Resource Leveling. Sorting out the project – Work breakdown structure and Linear Responsibility charts – Conflict and Negotiation – Conflict and Project life cycle – some requirements and principles of negotiation. IMPLEMENTATION AND REVIEW P. Meredith & Samuel J. Tata McGraw Hill education Pvt. UNIT V Project auditing – Purposes of evaluation – Project Audit Life Cycle – Project termination – Termination process. OPERATIONS AND SUPPLY CHAIN MANAGEMENT.XVI PROJECT MANAGEMENT IN SUPPLY CHAIN OPERATIONS Paper Code: MBSC4001 Objectives  To understand the role of project management  To understand the technique to manage conflict in project planning  To appreciate the role of IT in project management UNIT I Introduction – Project life cycle – Project selection – Types of project selection models –Project manager – Selection of Project Manager. Ramamoorthy.MBA (Operations & Supply Chain Management) – IV Semester PAPER . PROJECTS PLANNING. TEXTBOOK OF PROJECT MANAGEMENT Richard B. PROJECT MANAGEMENT – A MANAGERIAL APPROACH Prasanna Chandra. Mantel.E. Chase et al. REFERENCES Jack R. UNIT II Project Organization – types – Project planning. New delhi2010 21 . Gopalakrishnan & V. Ltd. UNIT IV Monitoring and Information Systems – Project Control – Types of control processes –Control as a function of Management. Performance of R&D management in Indian scenario. Significance. UNIT II Research and Development ManagementIntroduction. Classification of R&D according to R&D type. R&D Project Management. THE NEW AGE OF INNOVATION. Evaluation and assessment of R&D UNIT V National R&D infrastructure and Institutional Framework. Project management. Institutions and government cooperations. Ltd. Types of Innovations. Objectives. Measurement. Sage Publication C. Organizing for Innovation.MBA (Operations & Supply Chain Management) – IV Semester PAPER . Allocation of resources. Factors infl uencing Innovation. process phase. Models of Innovation Processes. REFERENCES White. Other important issues in R&D management. Characteristics of creative of creative organization. Project selection. Key drivers of Innovation. Evolution and characteristics of Innovation Management. R&D programme planning and control. Cengage Publication S Moikal. Evaluating R&D ventures. Technology development approaches. purpose of measurement and measurement perspective.S. Industry.K Prahalad & M. Conflicting views of managers. New Delhi 2008. R&D financial forecasts. 22 . Factors influencing organizational design. INNOVATION MANAGEMENT. Cost effectiveness of R&D. Fiscal and other incentives and Promotional /Support measures. Commercialization of R&D. UNIT III Financial Evaluation of R&D Projects Introduction. Organization Design and structure of R&D. Project Planning and Control Techniques. Krishnan. Components of Innovation. Meaning.XVII INNOVATIONS AND R&D MANAGEMENT Paper Code: MBSC4002 Objectives  To understand the managerial aspects of Innovation functions  To appreciate the Research & Development in management  To evaluate the financial aspects of R&D projects UNIT I Introduction & Managerial aspects of Innovation function Introduction. HRM issues in innovation and R&D. Tata McGraw Hill Education Pvt. UNIT IV Organization R&D and innovation. Developing Innovation Strategy. measurement level.THE MANAGEMENT OF TECHNOLOGY AND INNOVATION‐A STRATEGIC APPROACH. Leadership and R&D management. What is E-Procurement. Benefits. Philip Kamiusky. Richard B. PRODUCTION MANAGEMENT. UNIT II General Problems of Vendor Quality. Deshmukh.C. Aspects of Quality Control. R. REFERENCES David Simchi-Levi. Activities under Quality Assurance. Mohanty & Dr. UNIT IV Element of Quality Management. DESIGNING & MANAGING THE SUPPLY CHAIN. Control Chart – Mean & Range. Principles. New delhi2010 23 . Model for evaluation of Suppliers Quality. Jhamb. UNIT III Management Action for Quality Assurance. S. Tata McGraw Hill education Pvt. Chase et al.G. Quality Control. EPH.P.MBA (Operations & Supply Chain Management) – IV Semester PAPER . Six Sigma Quality Control. Suppliers Quality Survey.XVIII PROCUREMENT AND QUALITY MANAGEMENT Objectives Paper Code: MBSC4003  To understand the concepts of quality in supply chain  To appreciate the role quality control in supply chain  To analyze benefit and risk in outsourcing UNIT I Definition of Quality. Benefits. Ltd. Quality Control of Purchased Materials in a Supply Chain. Jaico Publishing House L. OPERATIONS AND SUPPLY CHAIN MANAGEMENT. Framework of E-Procurement. Edith Simchi Levi. Evaluating Product Quality. Quality Standard. Steps of Six Sigma. ESSENTIALS OF SUPPLY CHAIN MANAGEMENT. UNIT V Benefits and Risk of Outsourcing. Tata Mc Graw Hill Dr. Customer loyalty and optimizing customer relationships . New Delhi. Prentice Hall of India Private Limted.CRM defined .Choosing CRM tools . . Shanmugasundaram.Development and delivery . justification and processes. Contact. CUSTOMER RELATIONSHIP MANAGEMENT. Activity. and  To enable managing Customer Relationship. Call Scripting . UNIT I CRM concepts .Lead and Knowledge Management -Field Force Automation. Prentice Hall of India Private Limted. Personalization and Collaborative Filtering. 2008 Jagdish Seth.internally .Managing and sharing customer data . Willey India. . UNIT III Sales Force Automation .success factors.E-Commerce and Customer Relationships on the Internet . Supplier Relationship Management (SRM).Cross Selling & Up Selling Customer Retention. complacency.MBA (Operations & Supply Chain Management) – IV Semester PAPER-XIX CUSTOMER RELATIONSHIP MANAGEMENT Paper Code: MBSC4004 Objectives  To understand the concepts and principles of CRM  To appreciate the role and changing face of CRM as an IT enabled function.Customer information databases Ethics and legalities of data use . 2008 24 .Scoping and prioritizing .conflict. CUSTOMER RELA TIONSHIP MANAGEMENT.CRM links in e-Business .Measurement. the three levels of Service/ Sales Profiling Service Level Agreements (SLAs). UNIT IV Analytical CRM .. resetting the CRM strategy. CUSTOMER RELATIONSHIP MANAGEMENT CONCEPT & CASES. creating and managing effective SLAs. UNIT II CRM in Marketing .Event-based marketing.Partner relationship Management (PRM). New Delhi. 2011 S. CUSTOMER RELA TIONSHIP MANAGEMENT V.One-to-one Relationship Marketing . Kumar & Werner J. 2008 Kaushik Mukherjee. . .Acquiring customers.Managing customer relationships . Behaviour Prediction .Homegrown versus out-sourced approaches .Data analysis Market Basket Analysis (MBA).Customer Satisfaction Measurement.Data Warehousing and Data Mining concepts . Prentice Hall of India Private Limted. Channel Optimization . REFERENCES Alok Kumar Rai.CRM development Team .Defining functionalities . et al. .Supply Chain Management (SCM).Enterprise Resource Planning (ERP). UNIT V CRM Implementation . New Delhi.Sales Process. . Click stream Analysis.Preparing a business plan requirements. CUSTOMER RELA TIONSHIP MANAGEMENT. Selling CRM .CRM and Customer Service .Defining success factors .Customer Profitability & Value Modeling.The Call Centre. Technology force. Alliances.Mohanty & Dr. REFERENCES Sunil Chopra & PeterMeindl. Political force. Global cost force. Main forces. Operational. Green Supply Chain indicators. Stages of International Development. Hedge Strategies. PHI Donald J. tactical. SUPPLY CHAIN MANAGEMENT . Views of Global Logistics –Importing & Exporting. LOGISTICAL MANAGEMENT .Global market force.Deshmukh ESSENTIALS OF SUPPLY CHAIN MANAGEMENT. closs.P. UNIT III Issues in international Supply Chain Management –International Versus Regional Product.Speculative Strategies. Flexible Strategies Requirements for Global Strategy implementation. Forces of Global Supply Chain. Main force. Jaico Student Edition 25 . Strategic. Local autonomy versus control logistics –Importing & Exporting. Wastivity in Supply Chain. UNIT II Risk of Global Supply Chain. Barriers UNIT IV The Global Supply Chain-Performance Cycle length.XX GLOBAL SUPPLY CHAIN MANAGEMENT Paper Code: MBSC4005 Objectives  To understand the global market force in supply chain  To analyze risks and advantages in supply chain  To appreciate green supply chain indicators UNIT I Introduction. Advantages of Global Supply Chain. Supply Chain security. TATA MC GRAWHILL Dr. system integration. Bouersox David J.G.MBA (Operations & Supply Chain Management) IV Semester PAPER . UNIT V Green Supply Chain –Strategies. operations. R. S.