THE 2014 MAGAZINE OF THE YEAR - AWARDED BY THE FLORIDA MAGAZINE ASSOCIATION2015 MEDIA KIT ENGAGED READERS TARGETED CHANNELS INCREASED VISIBILITY best practices. *print and digital editions readership combined. news. and PR and consulting firms. Dean. administrators.000 business education professionals with buying power at educational institutions.” Joseph DiAngelo. Saint Joseph’s University ADVERTISE WITH . The timely articles and information concerning the activities of other schools gives our board members a comprehensive look at the state of business education throughout the world. products and services. 79% 74% of readers save their BizEd for reference. Erivan K. this award-winning magazine has covered industry trends. BizEd is distributed in print worldwide to 15. trends. Source: 2012 BizEd Reader Survey President/ Provost 4% Associate/ Assistant Dean 25% Department Chair/Program Director 19% Faculty 11% Other Stakeholders 4% AACSB International “We purchase BizEd subscriptions for our entire Board of Advisors and our University Trustees. news. products and services.BIZED GIVES YOU UNPARALLELED ACCESS TO THE BUSINESS EDUCATION MARKET BizEd connects you with a global audience of business educators and practitioners you won’t find anywhere else. and business professionals turn to first for the latest in b-school research. Since the first issue in 2001. It also gives them a better appreciation of what issues impact our business programs. nonprofits. governments.000 individuals at AACSB member schools worldwide. and more. More than 42. industry partners. professional development. Haub School of Business. and jobs. corporations. The digital edition is distributed to more than 27.000* professionals worldwide look to BizEd magazine as a guide to what really matters in business education. of readers spend at least 30 minutes reading each issue. BizEd READERS BY POSITION/ROLE Dean 39% BizEd PUTS YOU IN FRONT OF A GLOBAL AUDIENCE BizEd is the source business school deans. 1 TABBIE Bronze. 2009. 2010. 2010. and construction • Presentation. 2011. 2013. 2011.000 individuals at AACSB member institutions and businesses increasing your exposure even more. 2010. and fundraising services ADVERTISE WITH . 2014) Trade Association Business Publications International (TABPI) – 1 TABBIE Gold.000 business education professionals and stakeholders read each issue of BizEd’s print edition. and manuals • Research and database services Exposure. Folio Magazine – One Ozzie Award (2003) ADVERTISE YOUR PRODUCTS OR SERVICES RELATED TO Targeted Audience. 2011. marketing. 2007. and 5 Bronze awards (2008. and 13 Honorable Mentions (2006. plus 52% pass their copy on to one or more people. AWARD-WINNING CONTENT AND DESIGN BizEd is an award-winning publication recognized worldwide by leaders in the magazine industry for its quality editorial coverage and innovative design. 8 Silver. BizEd’s digital edition is sent to more than 27. design. case studies. 2014) Florida Magazine Association (FMA) – 18 Charlies. 7 Silver. BizEd advertising rates are competitive with other educational publications Association Media & Publishing – 18 Excel awards. WHY ADVERTISE IN BizEd? Cost-effective. and 6 Bronze (2003. 2013. 2013. including 4 Gold. 2012. 2014. 2009. & video services • Web development and infrastructure support • Events related to business education • Online learning platforms and courseware • Educational financial and accounting services • Strategic planning.INVEST IN ADVERTISING THAT GETS YOU RESULTS If you want to invest in a truly integrated marketing program that puts your brand in front of the leaders in the multi-billion dollar business education market. • Facilities planning. 2014) including Magazine of the Year. look no further than BizEd. 2004. 2005. 2012. 2012. 2008. More than 15. BizEd is circulated among a niche audience with substantial purchasing power at business schools around the world • Educational and business software/hardware • Textbooks. teleconferencing. Inc. Inc.BizEdmagazine.edu ADVERTISE WITH .gann@aacsb. Fullerton Rice University University of Arkansas Educational Testing Service Carroll University Roosevelt University University of California.PRME Loyola University Maryland Texas Christian University University of South Alabama Wharton Research Data Services Medaille College The Chinese University of Hong Kong University of South Dakota WorldStrides Capstone Montclair State University The Citadel University of Washington Bothell EDUCATIONAL INSTITUTIONS Nanyang Technological University The Hong Kong Polytechnic University University of Windsor Alfaisal University Northeastern University The University of Alabama University of Wisconsin-Milwaukee American University of Beirut Northwestern University The University of Arizona Victoria University of Wellington American University of Sharjah Oklahoma State University The University of Georgia Washington State University Arizona State University Pace University The University of North Carolina at Chapel Hill Webster University Asian Institute of Management Pepperdine University The University of North Carolina at Charlotte Willamette University Babson College QU College of Business and Economics Thunderbird School of Global Management Contact Becky Gann to develop your integrated advertising campaign at +1 813 769 6517 or via email at becky. Kennesaw State University Temple University University of Pittsburgh The Case Centre Lehigh University Tennessee State University University of Richmond Tumlare. Crummer Graduate School of Business University of California.com.JOIN OUR GROWING LIST GAIN A POWERFUL AUDIENCE BizEd ADVERTISERS From technology to media to marketing services. Davis FactSet Chapman University Roy E. here’s a sample of the broad range of organizations and educational institutions that advertise in BizEd magazine and on www. Louisiana State University Texas A&M University-Commerce University of Shanghai for Science and Technology UN Global Compact . Fresno Renmin University of China Universiti Utara Malaysia CFA Institute California State University. Claremont Graduate University Rutgers-The State University of New Jersey-Newark/New Brunswick University of Connecticut GMAC® Creighton University Saint Louis University University of Dayton RISE Forum Harvard Business Publishing Davenport University San Francisco State University University of Hawaii at Hilo Hobsons Georgia State University Seattle University University of Houston KPMG Great Lakes Institute of Management Shanghai Advanced Institute of Finance at Shanghai Jiao Tong University University of Massachusetts Lowell MBA Career Services Council Harvard University Singapore Management University University of Missouri S&P Capital IQ Indiana University Kokomo SKEMA Business School University of Nebraska-Lincoln SHRM Iowa State University Southern Illinois University Carbondale University of Pennsylvania Sonic Foundry. San Diego Global Tracks. Inc. BUSINESSES/NONPROFITS Baruch College-The City University of New York Queensland University of Technology Tongji University Cabell’s International Bentley University Quinnipiac University United Arab Emirates University (UAEU) Capsim Management Simulations California State University. 2015 Sept. 2014 Dec. The University of Tennessee. Include your school or organization logo or profile. Former Dean. 2014 Jan. 4. 25.” Jan R. 2015 July 24. customized four-color or black and white reproductions of the content through reprints and ePrints. 19. 3.2015 EDITORIAL CALENDAR SUBMISSION DEADLINES ISSUE FEATURES DEPARTMENTS ADS ISSUE MAILS JANUARY / FEBRUARY 2015 Sept. 2015 Leading in the Midst of Change MARCH / APRIL 2015 The Business Side of “Science. 26. Reprints and ePrints are a unique way to build credibility. 2014 Jan. 2015 Oct. Williams. We keep copies in the public area in our office and get very positive comments. 29. remove advertisements. 23. 2014 Nov. and I can’t say that about very many publications I receive. 2014 Dec. 2015 Aug. 2015 NOVEMBER / DECEMBER 2015 July 9. 2015 March 5.edu Post on your website or incorporate into your email campaign Hand out at events to create industry buzz Distribute to your board or stakeholders to gain funding Drive traffic to your website Include in your media kit for added exposure or in proposals for credibility ADVERTISE Print . 2015 June 29. 2015 April 29. and publicize your achievements. 2015 March 16. 26. Haslam College of Business. gain recognition. 26. and select from a variety of folding options. 2015 June 8. 2015 Feb. 2015 Aug.whited@aacsb. let us help you create professionally designed. 2014 Oct. Technology. 2015 April 9. To order BizEd reprints/ePrints contact Brandy Whited at +1 813 768 6518 or via email at brandy. 2014 Nov. 2015 SEPTEMBER / OCTOBER 2015 May 7. 5. 29. 2015 Dec. 2015 May 22. Engineering & Math” MAY / JUNE 2015 Advancing Management in Emerging Markets* JULY / AUGUST 2015 New Approaches to Funding the Business School Specialization & Customization in the MBA Creating Effective Advisory Boards “I can personally attest to BizEd’s quality because I read it virtually cover to cover. Knoxville *Distributed at AACSB’ s International Conference and Annual Meeting( ICAM). 28. 3. 10. BizEd REPRINTS AND EPRINTS TURN GOOD PRESS INTO GREAT MARKETING If your school or company has been featured in BizEd. 234 5.070 1/2 Page 2.872 1/3 Page 3.195 Cover 3 6.675 1/4 Page 1. Magazines rank No.edu (USD) (USD) (USD) INSERTION ORDERS: AACSB requires a signed insertion order to reserve ad space.286 3.235 Full Page 6.611 3.BUILD YOUR BRAND WITH DISPLAY ADVERTISING The speed and ease of online resources are undeniable.308 6.046 3.767 10.2x 3x .011 4.795 Black and White Rates 1x .5x 6x 2-Page Spread 11.893 2. Subject to availability and color capability.470 1/2 Page 4.146 8. SPECIAL POSITIONS: Premium charge of 15 [email protected] 10.642 1.5x 6x 2-Page Spread 9. FREQUENCY DISCOUNTS: Rates based on the number of insertions run in contract year (six consecutive issues).edu/businessdevelopment/ advertise/insertionorders/ TERMS: Net 30 days with approved credit.464 For print and online display advertising.775 Full Page 4. To request ad placement.322 7. but without print display advertising your marketing plan is incomplete.646 2. including special placement options such as the inside front or back cover.926 Cover 4 7.387 2/3 Page 5.395 (USD) (USD) (USD) (USD) (USD) (USD) to start a search online—higher than newer media options.667 5.792 1.517 6.2x 3x .075 1/4 Page 3. 1 at influencing consumers DISPLAY ADVERTISING RATES (NET) 4-Color Rates 1x .686 4.308 4.690 4.2x 3x . download the appropriate insertion order at the link below. If more or fewer ads are inserted than specified. Two-page spreads count as two ads toward frequency discount.042 2.090 5. contact Becky Gann at +1 813 769 6517 or via email at becky. Not applicable for cover positions.800 6. Choose from a variety of sizes and sections.268 3.493 1.192 3. rate will be credited or short-rated accordingly.370 3. No other magazine comes close to getting your school or organization in front of the industry’s top decisionmakers. Source: BIGresearch Simultaneous Media Usage Study Special Placement Rates 1x .5x 6x Cover 2 7.aacsb.004 6.987 2/3 Page 3.472 1/3 Page 1.908 2. BizEd display advertising puts your message in front of thousands of business education professionals and stakeholders who are ready to act. www. ADVERTISE Print .970 1.699 6. 572 x 11.447 cm 4 1/2 Page Vertical 3.59 x 27.747 x 11.DISPLAY ADVERTISING DIMENSIONS AND SPECIFICATIONS LAYOUT GUIDELINES FILE CONSTRUCTION TIPS Width by Height 1 Live Area TRIM SIZE: 8.125” (1/8”) out from trim edge Four-color solids not to exceed SWOP density of 300 percent.625” 8.5” 17.447 cm 5 1/2 Page Horizontal 7” x 4.25” x 9.75” Two-Page Spread w/ Bleed 17” x 11” 43.com 3 4 LIVE AREA: .3675 x 25.375” (3/8”) in from trim edge BLEED: .4 cm 3 2/3 Page Vertical 4.375” x 4.4 cm 2 Full Page w/ Bleed 8.715 x 24. Supply hard-copy proofs that match each digital file and are sized at 100 percent.375”x 10.625” 11.625” x 9.625” x 4. 5 6 7 8 ADVERTISE Print .375” x 9.747 cm 1 2 Questions about formatting and sending ads as digital files? Email [email protected]” x 10” 19.43 cm 6 1/3 Page Vertical 2.625” 8.572 x 24.94 cm 16” x 10” 140.747 x 24.18 x 27.625” 11.747 cm 8 1/4 Page 3.5” x 11” 21.780 x 11. not spreads.64 x 25.94 cm 7. Supply single pages.625” 5.447 cm 7 1/3 Page Square 4. org for additional information on certified proofing and printing standards.78:8000/Login Username: bizedadvertise Password: upload Include your school/organization in the file name. Other kinds of color proofs will not be considered an accurate representation of a display ad.12. PRODUCTION CHARGES: Any materials (1) not conforming to the specifications outlined for display advertisements or (2) requiring proof changes (except for publisher’s errors) incur charges at the rate of 150 USD per hour. If additional work is necessary to ensure proper output. billed at the publisher’s prevailing rates. Please visit www. Bitmapped images must have an effective resolution of at least 1200 dpi. All continuous tone images must have an effective resolution of at least 300 dpi.com ADVERTISE Print . we accept: high-resolution press-ready PDF with all fonts and images embedded. A SWOP certified color proof is the most accurate method of attempting to match colors on press.gann@aacsb. EMAIL notification that you have uploaded your ad to: becky. ALTERATIONS: Requested alterations or advertisements requiring modifications to meet publication specifications will be advised and.swop.DISPLAY ADVERTISING DIMENSIONS AND SPECIFICATIONS DISPLAY ADVERTISING FORMATTING For black & white and four-color ads. UPLOAD your ad to http://184.74. Late charges may apply. FILE SUBMISSION REQUIREMENTS PROOFS: Advertisements supplied without a SWOP (Specifications Web Offset Publications) certified color proof will be printed to SWOP standards. if approved. The printer and/or publisher cannot be held liable for color complaints when an advertisement is submitted without an acceptable color proof. 2. SUBMITTING YOUR DISPLAY AD 1. additional production charges may apply and the advertiser will forfeit any commission. DISCLAIMER: BizEd will check advertiser’s print and digital ads.edu Questions about formatting and sending ads as digital files? Email kelly@2communique. China ADVERTISE Online . Chinese 5.com A banner ad on BizEdmagazine.Brazil 3. BizEdmagazine. United States 6. and administrators. reaching a broader audience.000 page views Most popular pages in 2014: Homepage Archives Feature Articles (interior) The 2015 redesigned BizEdmagazine. Brazil 4.000 subscribers and individuals at member institutions. English 1. Singapore 5. staff. com offers unique content to the print edition.BRING YOUR BRAND TO A GLOBAL AUDIENCE ONLINE ADVERTISING OPPORTUNITIES AT BizEdmagazine.BizEdmagazine. In 2014. Spanish 4.BizEdmagazine. India 7. including 1:47 faculty. Every issue of BizEd is available online and is emailed to more than 27.com WAS ACCESSED FROM IN 2014: 1. Philippines 3. TOP 5 LANGUAGES www. Australia 10. extending the reach of your average time users spent on a page advertising campaign.com experienced over 60. com puts your product or service in front of a niche global audience of business education professionals actively looking for ways to do their jobs better and stay current with industry trends and initiatives. Canada 9. France 2. Portuguese . United Kingdom 8.com WAS ACCESSED IN 2014: TOP 10 COUNTRIES www. French 2. 600 BizEdmagazine. firstcome. first-served basis.800 12 months 3. alternatively 8.050 In 2014.26% percent accessed from a mobile device.com 2 months 800 3 months 1.03% of visitors were new * Net rates are based on the total amount. JPG/GIF images.41% from a tablet.BANNER ADVERTISING DIMENSIONS AND SPECIFICATIONS BANNER ADVERTISING RATES AND SPECIFICATIONS Size Home Page Medium Horizontal Square Interior Pages: All “Section” Landing Pages Medium Horizontal Square Interior Pages: All “Article” Landing Pages Medium Horizontal Square Specs 180 x 150 pixels 180 x 150 pixels Duration Total Rate.edu/businessdevelopment/ advertise/insertionorders/ 2 months 800 3 months 1.050 In 2014 75. 84% of via desktop computer.aacsb. ADVERTISE Online . full color.400 visitors accessed 6 months 2. Net (USD) 4 months 2. Ad space is limited. www. and 7. Files are due on the 15th of the month. not by issue. Banner ad space is available on a limited. 180 x 150 pixels All files to be submitted as static. 200 USD $1.625”) Approx.75”) (7” x 4. 450 Approx.420 USD 1.com* audience on 5 different platforms. at 300 DPI or greater.225 words words 60 days $850 USD 850 USD 60 days * With classified * With classified ad placement. 450 Approx.375” Verticalx(3.625”) (7” x 9.625) $700 USD 700 USD Approx. and logos Graphics must be andhigh-resolution logos must be high-resolution at 300 DPI or greater.420 USD 90 days Approx. event attendees.com— com—thethe job job board board exclusively exclusively for for business business school school careers—a careers—a value value of 160–375 of 160–375 USD.375” Pagex(3.COMBINE THE POWER OF PRINT AND ONLINE CLASSIFIED CLASSIFIED ADVERTISING ADVERTISING BizEd classified BizEd classified advertising advertising is a cost-effective is a cost-effective way to getway yourtojob getopening your jobviewed opening byviewed AACSBby members.420 USD 1. ad on BizSchoolJobs.200 USD 1. event attendees. words450 words 90 days Quarter Page Quarter (3. ad placement. words850 words $1. The Association of Magazine Media ADVERTISE WITH . subscribers.180 USD 2. BizEd magazine content is now available: 1 Online 2 In Print 3 Twitter 4 Issuu 5 EBSCO Full PageFull (7” x Page 9. BizEd CLASSIFIED BizEd CLASSIFIED ADVERTISING ADVERTISING RATESRATES AND SPECIFICATIONS AND SPECIFICATIONS Get in front of your Size Size AACSB Member AACSB Member Nonmember Nonmember Free at www. 850 Approx.375” 4.420 USD 90 days Approx. AACSB members.225 Approx. ad in you BizEd.375” 9. USD. Submit adSubmit digitally adwhen as a print-ready possible.200 USD 1. and BizEdand BizEd subscribers. Bonus! When Bonus! youWhen placeyou yourplace classified your classified ad in BizEd. ad today. words450 words 90 days Half PageHalf Vertical Page (3.com* Free at BizSchoolJobs. any ad Allrequiring graphicssetup.625”) $1.180 USD 120 days 120 days Half PageHalf Horizontal Page Horizontal (7” x 4.625) x 4. receive you a FREE receiveposting a FREEofposting that ad of onthat BizSchoolJobs.850 USD $2. Non-digital PDF. Source: Magazine Media Fact Book 2013. 100 USD ad ischarge subjectwill to minimal be applied for set-up charge.BizSchoolJobs. Studies show that allocating more money to magazines in the media mix improves marketing and advertising ROI across multiple product categories.850 USD 1.625”)x 9.200 USD $1. Fill your open Fill your positions open positions with the brightest with the business brightesteducation business education professionals—place professionals—place your BizEd your classified BizEd classified ad today.75”) $1. online. The AACSB Recruitment Ad Package delivers your message to the industry’s best and brightest business education professionals.4475 cm) Approx.edu +1 813 769 6522 REPRINTS/EPRINTS AND COPYRIGHT PERMISSIONS Brandy Whited Coordinator.A WINNING COMBINATION EXCLUSIVELY FOR AACSB MEMBERS Get maximum exposure for your recruitment ad campaign and fill positions faster with an integrated marketing campaign. 225 words 60 days Two issues BizEd classified ad Posting on BizSchoolJobs. Business Development debbie.5725 x 11.75” (17.500 USD Half Page Vertical — 3.625” (17.000 business education professionals CONTACT AACSB INTERNATIONAL’S BUSINESS DEVELOPMENT TEAM PRINT AND ONLINE DISPLAY ADVERTISING Becky Gann Director.7475 cm) Approx. Advertise your open positions in print. Communications brandy.625” (8.4475 cm) Approx.375” x 4.625” (8.780 x 24. 450 words 90 days Two issues 1.edu ADVERTISE WITH .500 USD Half Page Horizontal — 7” x 4.gann@aacsb. 450 words 90 days Two issues 1.whited@aacsb. com—AACSB’s job board for b-school careers An ad in eNEWSLINE’s CareerLink distributed by AACSB via email to more than 40. Business Development becky.5725 x 24.editors@aacsb. and via email.375” x 9. This package includes: Package Rates BizEd Classified Ad Size BizSchoolJobs. Co-Editor +1 314 961 0677 bized. Co-Editor +1 314 579 9176 Sharon Shinn. 850 words 120 days Two issues 1.150 USD Full Page — 7” x 9.000 USD Quarter Page — 3.780 x 12.edu +1 813 769 6517 CLASSIFIED ADVERTISING Debbie Wiethorn Senior Coordinator.0650 cm) Approx.edu +1 813 769 6518 BIZED EDITORIAL STAFF Tricia [email protected] Ad Duration eNEWSLINE CareerLink 2. #0807 • Odeon Towers.com • www. Singapore. Middle East. • Tampa.aacsb. 188720 Tel: +65 6592 5210 Fax: +65 6339 6511 Europe.BizEd IS PUBLISHED BY AACSB INTERNATIONAL World Headquarters • 777 South Harbour Island Boulevard. the Netherlands Tel: +31 20 217 0980 AACSB International — The Association to Advance Collegiate Schools of Business [email protected] ADVERTISE WITH . Suite 750.edu • www. and Africa Headquarters • UP Building • Piet Heinkade 55 • 1019 GM Amsterdam.BizEdmagazine. Florida 33602 USA Tel: +1 813 769 6500 Fax: +1 813 769 6559 Asia Pacific Headquarters • 331 North Bridge Road.